Janell Decker Email & Phone Number

Lead a highly collaborative team laser focused on driving revenue for the firm. As a senior member of the Business Development & Marketing team, provide strategic and tactical guidance on the development and continuous improvement of pursuits and experience initiatives.

Developed trusting relationships with key attorneys and consultants engaged in work for industry teams and portfolio clients. Worked closely with client team lead and working professionals to evaluate strategic client development opportunities and support continued growth and retention. Leveraged competitive intelligence dossier and internal resources to.

Greater Minneapolis-St. Paul Area

Partnered with internal stakeholders to identify firm-wide strategic marketing projects. Managed intake, delegation and measurement. Explored and implemented technology solutions to streamline intake and ensure efficiency and service excellence across the team. Supervised a talented team of marketing professionals to ensure manageable workload and.

Developed, managed, executed and implemented business development and marketing programs that supported group-specific business development objectives for complex Product Liability & Environmental and Business Litigation practices. Provided coaching around business development opportunities, conducted market research/analysis and supported firm-wide.

Responsible for executing and developing proposal process and experience management system in support of proposals and other official responses to RFPs, RFQs and RFIs. Tactically reviewed requests for proposals and content; developed proposal plans, outlines and schedules; and managed execution process. Partnered with business development & marketing.

Greater Minneapolis-St. Paul Area

Managed budget and implementation of print and online advertising initiatives; developed monthly, seasonal and targeted marketing promotions: e-newsletter, new product sell sheets, postcards, flyers and assisted with trade and consumer catalog development; implemented Web site upgrades and enhanced user functionality; and managed e-marketing program.

Greater Minneapolis-St. Paul Area

Researched leads, assessed sales opportunities and pursued new sales avenues; created sales and marketing support materials for special sales and new business initiatives; managed and attended international and domestic trade shows and conferences; primary contact for business development and international rights customer service; managed international.

Minnetonka, MN

Planned, executed and attended job fairs nationwide, including securing venues, configuring exhibit hall layouts and coordinating catering; edited event brochures, advertisements, and other media; and assisted with accounts receivable, accounts payable, payroll services, insurance benefits and worker’s compensation.