Developed and implement an integrated social media and digital communications strategy based on the Corporation’s communications objectives and priorities, and update and revise as conditions change. Also serve as department editor.Wrote the Corporation social media policy.Collaborate with departments and schools to identify marketable stories, priority initiatives, and new programs, then develop communications strategies.Identify software and create templates for communications tools like dialers, newsletters, and emails to share information with students, families, and staff and write or edit. Manage Corporation calendars, 29 websites, and social media to communicate with the public, thereby sending consistent and immediate messaging.Developed new information architecture and updated graphic design for the SBCSC district website. SchoolMessenger Presence, Cision, Canva, Mailchimp, Photoshop, MS Office, Hootsuite, Wordpress, HTML

Developed and maintained editorial calendars, built and maintained news.chicagobooth.edu. Develop MailChimp email templates for sharing news and information with campus community, alumni, and media. Manage @UofCBoothNews Twitter account and YouTube playlist.Drupal, Sitecore, MailChimp, Trendkite, Meltwater, Cision, Photoshop, MS Office, Hootsuite, Wordpress, HTML

Redesigned nd.edu. Responsible for coordinating the production of all elements involved in the day-to-day maintenance. Built and maintained news.nd.edu publishing photos, news, and biographies.Developed and maintained editorial calendars, coordinated video production and schedules with creative, and interactive teams; trafficked all materials; provided quality control assurance and ensured the teams met all deadlines. Responsibly used privileged access to secure Web server to upload time-sensitive content, including news, events, and video. "On-call" nights and weekends to publish and distribute breaking news. Manage University presence on global distribution channels including YouTube, Twitter, and iTunes U including encoding video, providing accurate metadata and descriptions for search engine optimization, and creating "collection" albums for campus iTunes U contributors. Worked with Associate Vice President on assigned special projects, benchmarking, and research to support the evolution of the University website. Developed Notre Dame’s first Social Media Strategy.Conductor, MailChimp, Meltwater, Cision, Photoshop, MS Office, Wordpress, HTML

Writing feature stories for "Tri State Home and Garden Magazine" and "The Evansville Courier and Press." Also freelancing for a local marketing/ad agency.

I worked with top administrators and faculty on strategic projects building over 60 architectures and managing as many projects in the six years that I was at IU. Overarching our projects, we worked to create branding consistency throughout multiple campuses and programs and integrate our project sites with university enterprise content management solutions. All of our projects were closely guided by university marketing and often included entire campaigns.In addition, I maintained the IU Gateway (www.indiana.edu), the President’s Web site, (www.indiana.edu/~pres), and several others. I participated in numerous marketing projects and committees for the university including the Web Standards Committee, the Integrated Image Initiative, and the Multimedia Users Group.• Held stakeholder interviews and focus groups to determine project scope and budget. Based on these, I wrote stakeholder reports, creative briefs, and estimates.• Developed project timelines that were sometimes more than a year in length.• Created and presented PowerPoint presentations to inform clients, senior management, and unit director.• Built wireframe Web site prototypes and conducted usability testing on those sites.• Served as usability consultant.• Managed the project through to completion working with interactive designers, print designers, writers, and Web developers.• Participated in page production.• Co-wrote extensive documentation along with most members of the team. • Conducted information and training sessions with client.• Served as liaison between our unit and other university units.DreamWeaver, Contribute, MS Access, MS Office, Visio, Photoshop, HTML, Wordpress

Writer/Editor (2 years)• Wrote news releases.• Media relations manager.• Edited promotional print materials.• Wrote campus newsletter and managed campus calendar.Web Writer and Editor (2 years)• Served as liaison between our unit and other university units.• Conducted focus groups to determine project scope.• Developed timelines and coordinated with team.• Gathered information, wrote, edited, and built web pages and forms for offices and programs; wrote campus newsletter, print materials• Managed the design of the USI campus Website and all program sites.• Built and integrated Access databases where needed.• Conducted information and training sessions with faculty and staff.• Created cohesive, yet diverse sites in compliance with the Americans with Disabilities Act, Section 508.