Janet Costa Email & Phone Number

United States

Thousand Oaks, Ca

•Working directly with Amgen oncology sponsors and staff to oversee creative briefs from start to completion.•Understand the site financial targets, analyze trends, identify shortfalls, and help to create action plans to recover revenue or cut expenses.•Ensure that project goals and objectives are met within the agreed upon time, scope, budget and resource requirements.•Build relationships with the end-user; manage their perception and expectations.•Manage the client relationship, assessing needs, making recommendations and managing budget and timeline.•Collaborate with project manager, design team and sourcing team to oversee project delivery from start to completion. •Use creativity to solve client communication challenges, resolve service delivery issues and improve productivity.•Identify and troubleshoot technological bottlenecks in workflow and/or asset management systems.•Work closely with the design team to ensure designs are branded properly and meet the highest quality standards.•Resolve issues escalated by the client.•Use feedback from monthly and quarterly sponsor/client meetings to delivery on client expectations.•Advise customers as to potential benefits, features and capabilities of new or revised services and service enhancements.•Accurately quote all jobs and keep the client updated regularly with any additional costs.•Main point of contact for all project communication and status updates.

Oxnard, California

•Implemented integrated marketing plans with the goal of increasing brand value, market share and sales.•Analyze results from integrated marketing plans and makes recommendation for improvement.•Skilled in coordinating marketing campaigns in line with sales/business activities, monitoring and analyzing market trends.•Plan and execute a marketing strategy to meet annual growth goals in North America.•Manage execution of marketing plans on time and within budget.•Forecasted and managed annual marketing budget of 1.5M. •Managed multiple marketing programs simultaneously from conception, through execution, ensuring all elements are being created, produced and delivered on time.•Expertise in key strategic planning and market penetration to drive brand awareness by leveraging channels including, print, digital, social media, website, content marketing, email marketing and thought leadership.•Develop marketing team to implement programs and deliver on organizational objectives.•Manage and collaborate with ad agency on media planning, PR and promotions.•Marketing lead in management of corporate e-commerce website.•Proficient in social media, web analytics, Google AdWords, Google Analytics, SEO/SEM.•Manage strategy, execution and event planning for 75+ trade show exhibits across North America annually, including selection of shows, budget management, and logistics.•Manage onsite trade show booth set-up, meetings, hotel logistics, customer and vendor events.•Collaborates with product development team to develop a marketing communication plan in support of new product launches.•Development and delivery of the overall go-to-market plan for product lines including positioning, PR, product launches, product seeding, collateral and events.•Manage in-store support materials including point-of-sale fixtures and in-store promotional signage. •Program management of coop funds and rebate programs with vendors to help increase brand awareness.