Senior Brand Manager, Us & Canada Consumer Marketing, Play-Doh
Current
Sep 2024 - Present
AeroLeads people directory · profile
Janet Farrell Email & Phone Number
Sr. Brand Manager, US & Canada Consumer Marketing, Play-Doh
at
Hasbro
1 work email found
@rdwgroup.com
LinkedIn matched
✓ Verified August 2026
4 data sources
Profile completeness 100%
Current company
Role
Sr. Brand Manager, US & Canada Consumer Marketing, Play-Doh
Location
Rehoboth, Massachusetts, United States
Who is Janet Farrell? Overview
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Quick answer
Janet Farrell is listed as Sr. Brand Manager, US & Canada Consumer Marketing, Play-Doh at Hasbro, based in Rehoboth, Massachusetts, United States. AeroLeads shows a work email signal at rdwgroup.com and a matched LinkedIn profile for Janet Farrell.
Janet Farrell previously worked as Senior Brand Manager, US & Canada Consumer Marketing, Play-Doh at Hasbro and Sr. Brand Manager, US Consumer Marketing - NERF at Hasbro. Janet Farrell holds Bachelors Of Arts, Communication Studies from University Of Rhode Island College Of Arts And Sciences.
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Email format at Hasbro
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{first_initial}{last}@rdwgroup.com
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Profile bio
About Janet Farrell
Janet Farrell is a Sr. Brand Manager, US & Canada Consumer Marketing, Play-Doh at Hasbro. She possess expertise in integrated marketing, media planning, advertising, marketing communications, media buying and 28 more skills. Colleagues describe her as "Janet is one of those media people that sales people really like working with. She's smart and fair and takes the time to really listen so that she can do the best possible job for her clients. She is a true professional who is always looking for new and innovative ways to use media.", "Janet was an awesome supervisor when I was interning at Mullen. She was very patient and hardworking. I learned so many things about advertising agencies and especially about media planning from her. Even though English is not my first language and it was my first time interning in the media department, Janet spared a lot of her time answering my questions and offering suggestions for my project. I admire her for her passion about advertising and her determination to always achieve the best!", and "Janet is probably one of the nicest people I have ever met; her kind personality is infectious. But it is her knowledge of all things media as well has her ability to forge meaningful relationships with her clients that makes her a true asset to any team. She is strategic and thoughtful when it comes to media planning and works extremely well under pressure. Her peers look forward to working with her and learning from her and her supervisors know she will ALWAYS deliver. She is one of the best!"
Listed skills include Integrated Marketing, Media Planning, Advertising, Marketing Communications, and 29 others.
Current workplace
Janet Farrell's current company
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10 roles
Janet Farrell work experience
A career timeline built from the work history available for this profile.
Sr. Brand Manager, Us Consumer Marketing - Nerf
Apr 2023 - Sep 2024
Director Of Digital Services
RDW Group is a marketing and PR agency on a mission to create positive change for our clients (and for you, perhaps?). We’re smart, creative, and uncommonly collaborative people who care deeply about what we do, and about what our clients do. We’ve been told we’re fun to work with, but we’ll leave that up to you to decide. As Director of Digital Services, my team and I create positive change through the power of social influence, innovative digital strategies, and insight-driven reporting and analytics. I help clients build meaningful and lasting connections, generate leads, foster relationships, and turn customers into brand advocates.
Sep 2019 - Apr 2023
Assistant Director Of Marketing
Responsible for leadership, development and execution of marketing and growth strategies for new and existing Executive and Professional programs at the Brown University School of Professional Studies (SPS). Oversaw planning, scheduling and budgeting for all marketing activities. Managed marketing and advising teams, ensuring the delivery of effective outbound communication, including advertising, event and conversion activities, CRM and lead management communications processess, and other outreach activities. Oversaw tracking and reporting of inbound response and inquiry journey data, lead management, program/recruitment success metrics, and other key marketing statistics. Handled day-to-day management of all external partner/agency relationships, and work alongside senior management internally to support strategic planning, growth, and development.
Nov 2014 - Jul 2019
Marketing Manager
Focus: Professional & Executive EducationWorked extensively with program leadership to successfully build awareness and launch Brown University's first executive masters degree program: The Executive Master of Healthcare Leadership. Involvement has included program branding, creation of marketing collateral and communications, website maintenance, planning, buying, execution and day-to-day management of all media efforts, budget management, and the institution of regular analytics reporting to monitor and ensure effective and efficient use of marketing spend. In addition, I also help to oversee and manage the CRM communication process from initial prospect outreach through application start.
Jul 2012 - Nov 2014
Media Supervisor
- Provided strategic planning and oversight of local and national media plans for clients including Foxwoods Resort & Casino, iRobot and Emblem Health - Maintained day-to-day client relationships and provided account maintenance and support for all things media - Managed and ensured successful execution of all offline media plan elements from implementation to campaign completion - Pushed for innovative thinking and creative use of traditional media placements to help clients break through the clutter - Strong experience presenting and selling-in strategic media plan recommendations to senior-level clients - Supervised, trained and mentored multiple junior-level media department team members
May 2011 - Apr 2012
Senior Media Planner
- Planned advertising for local and national clients including Match.com, Timberland PRO, Victorinox Swiss Army and Planet Fitness - Provided strategic support and coordination of all offline media elements across multiple campaigns and channels - Evaluated media opportunities in accordance with client’s marketing goals and objectives - Analyzed and presented competitive reports quarterly - Handled media budgets of up to $40MM with utmost accuracy - Trained and mentored multiple Assistant Media Planners
Feb 2010 - May 2011
Media Planner
- Planned national advertising for MassMutual Financial Group, including both consumer and trade media efforts - Leveraged syndicated research tools to understand target audiences’ media habits and general lifestyle - Planned, negotiated and implemented media plans across multiple channels including cable TV, magazines and newspapers - Handled media budgets of up to $30MM with utmost accuracy, including managing media flowcharts, invoicing and billing forecasts
Jun 2008 - Feb 2010
Assistant Media Planner
Sep 2007 - Jun 2008
Iaas 2008 Graduate
Elected by senior management at Mullen to take part in 2008 IAAS programWorked with five individuals from different Boston advertising agencies in a new biz pitch scenarioCreated a multi-channel, integrated marketing program for Narragansett BeerCampaign was "awarded the business" by the Narragansett Beer client
Jan 2008 - May 2008
1 education record
Janet Farrell education
-
University Of Rhode Island College Of Arts And Sciences
FAQ
Frequently asked questions about Janet Farrell
Quick answers generated from the profile data available on this page.
What company does Janet Farrell work for?
Janet Farrell works for Hasbro.
What is Janet Farrell's role at Hasbro?
Janet Farrell is listed as Sr. Brand Manager, US & Canada Consumer Marketing, Play-Doh at Hasbro.
What is Janet Farrell's email address?
AeroLeads has found 1 work email signal at @rdwgroup.com for Janet Farrell at Hasbro.
Where is Janet Farrell based?
Janet Farrell is based in Rehoboth, Massachusetts, United States while working with Hasbro.
What companies has Janet Farrell worked for?
Janet Farrell has worked for Hasbro, Rdw Group, Brown University School Of Professional Studies, Mediahub Worldwide, and Mullen.
How can I contact Janet Farrell?
You can use AeroLeads to view verified contact signals for Janet Farrell at Hasbro, including work email, phone, and LinkedIn data when available.
What schools did Janet Farrell attend?
Janet Farrell holds Bachelors Of Arts, Communication Studies from University Of Rhode Island College Of Arts And Sciences.
What skills is Janet Farrell known for?
Janet Farrell is listed with skills including Integrated Marketing, Media Planning, Advertising, Marketing Communications, Media Buying, Digital Marketing, Leadership, and Social Media Marketing.
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