Content Creation & Social Media Manager
Manchester Area, United Kingdom
Comprehensive Content Strategy Development: Developed a bespoke content strategy for Instagram, Facebook, and LinkedIn for BlindAge, aligning with business goals and brand identity. Enhanced engagement, consistency, and audience connection across platforms.Content Calendar Implementation: Created a detailed content calendar for timely and consistent posting, integrating seasonal events and trending topics to keep content relevant and engaging.Social Media Audit & Optimisation: Conducted a thorough audit of BlindAge’s social media performance. Identified strengths and areas for improvement through competitor analysis, providing actionable recommendations to enhance platform presence and audience connection.Graphic Design Book Enhancement: Audited and refined BlindAge’s graphic design book, "Our Identity Story" Improved cover design and visual identity alignment, applying UX principles to enhance layout, readability, and market appeal.High-Quality Content Guidance: Advised on creating visually engaging content for Instagram, Facebook, and LinkedIn. Focused on SEO, compelling captions, and effective hashtag strategies to boost visibility and engagement.Data-Driven Insights: Set up analytics to track & optimise content performance. Provided data-driven insights to inform and refine future content strategies, supporting continuous improvement.Brand Growth and Empowerment: Delivered scalable content strategies and training to empower BlindAge’s team, ensuring sustained high standards in content creation and social media management.
