Contractor: Create advertising solutions and brand partnerships for FOOD/CPG & BEVERAGE clients through digital/social and event marketing such as Baking In-Depth School with William Sonoma and Bake from Scratch Baking Retreats (Domestic and International) The Crumb Podcast as well as shelter and lifestyle clients. Uses my category knowledge and expertise to forge new partnerships and grow existing business. Help create brand strategies for baking & ingredient clients wearing "dual hats" of both marketing and sales responsibilities helping to uncover and drive connection and engagement across our channels. Developing strategy for digital across all sites, newsletters and individual Facebook, and Instagram (The BakeFeed). Help provide solutions for food/ingredient & lifestyle companies to help with custom content/recipes and their e-commerce goals with programmatic ideas in market. Attend in market trade shows for beverage/tea/coffee/baking ingredients and up and coming c-suite brands. Helped span Multicultural holidays with related content.

Senior level Sales Director leading digital, content and event marketing partnerships for the healthy living group (Food/Fitness) with Fortune 500 companies and niche organic advertisers. Spearheading digital campaigns for Beauty/CPG, food, and wellness categories (YJ and Clean Eating/Better Nutrition/Vegetarian Times). Create unique sponsored content for clients across digital, social media, e-blasts, e-books, video, podcasts driving to e-commerce sites. Develop six-month digital sponsorship campaigns through virtual diverse and inclusive community events helping non-profits in various communities.

Handled short-term projects, parental leave fill-ins, full- and part-time roles for digital campaigns. Created CPG product program around AI for leading brands from Fortune 1000. Wrote business plan and created thought starter deck for shelters site new business plan for their sales team. Established and managed a campaign for a local women's shelter on social media along with curating donations from many consignment shops all over Long Island.

Managed the entire CPG Category for Redbook generating $4.0M until the brand folded. Led $250K integrated media campaign for Country Crock receiving 100% SOV. Created integrated campaign and e-commerce program for a leading shelter retailer.

Grew revenue across print, digital and mobile for the CPG category. Exceeded goal by 284% in 2017. Forged new relationship with international nutraceutical company seeking entry into the US market resulting in a $1.8MM new account.While owned by Conde Naste -oversaw all sales and marketing initiatives for the Dash brand (food magazine and food site) within the Parade Media Group including print/digital and event marketing as well as carrying top Pharmaceutical/OTC, health list until folded/sold to AMG responsible for $12M RevPharmaceutical & OTC, exceeded revenue goals for print and digital in 2013! Winner of Parade/Conde Nast, the perfect pitch sales contest versus all reps. Worked on successful test for DTC digital advertising Diabetes Alert Day countdown bought by Januvia. Day to day use of Salesforce, sales goal of $10M brought in $12M, attend DTC

Developed branded print and digital partnerships and created custom content for Fortune 500 CPG companies. Managed budgets of $14MM and while as Publishing Director over Food content had 7 direct reports overseeing $58MM in cpg/food/Pharmaceutical business

Handled Food Pharmaceutical and Wellness Accounts handling budgets of $148.0MMBroke 4 new BOR accounts from Pfizer $3.8M new businessCreated Custom pub while with Health for J&J Tylenol Rapid Release and PM launches for Rite Aid