Janet Sweeney Email & Phone Number

Fishers, IN, US

Chicago, IL, US

Q1 Productions is a business intelligence firm that organizes conferences for smaller targeted audiences in highly regulated industries to provide strategic learning, timely program content and unparalleled networking opportunities. I was hired to establish the company’s first food and beverage practice by identifying industry topics and acquiring expert.

Oklahoma City, OK, US

Dinex is a manufacturer and marketer of stainless steel foodservice equipment and plastic drink ware for the healthcare industry and is a $75 million dollar division of Carlisle Foodservice Products. Responsible for strategic leadership with two direct reports and 100% marketing budget responsibility. Reversed steep sales decline and grew sales 4.6% in 2014.

Specialty Foods Group is a processed meats manufacturer and marketer of leading brands such as Nathan’s Famous hot dogs, Kentucky Legend ham, and Scott Petersen lunchmeat. Complete brand-wide marketing responsibility with two direct reports. Grew sales an average of 7% annually 2011-2014.

Chicago, IL, US

• Sr. Customer Marketing Manager 2006-2009
• Set strategy for customers and sales channels to deliver operating results in three key categories (Sara Lee Bakery, Meats, and Coffee & Tea).
• Analyze customer and segment profitability and determine opportunities for improvement.
• Lead cross-functional teams (Culinary, Sales, R&D and Supply Chain) to deliver innovative new products to assigned customers.Sr. Product Manager Sara Lee 2003-2006Managed Hillshire Farm Smoked Sausage and Dressings &.
• Introduced 3 new Hillshire Farm smoked sausage flavors to capitalize on the demand for bold flavors to increase market share by 10% in this highly profitable category.
• Launched 13 new salad dressings and sauces that resulted in $20 million in incremental gross profit in 2006.

Vevey, CH

• Responsible for new kids’ confections totaling $40 million in new business. (Company relocated division to California and position was eliminated in 2000.)
• Managed cross-functional new product teams to support Nestle growth strategies.
• Developed marketing plans that included TV advertising, trade spending and consumer promotions.
• Launched new products into grocery, mass merchandisers and convenience store channels.

Chicago, Illinois, US

• Marketing responsibility for Bubble Tape, Amurol’s number one brand, as well as extensive new product development and launch.
• Grew seasonal business by 300% in 1998 by introducing a line of 5 new Christmas items, 3 new Valentine’s Day items, and three new Easter items.
• Launched 19 new bubble gum and confectionery items in two years that accounted for 24% of total Amurol business in 1998.
• Grew Bubble Tape by 20% in a sugar bubble gum category that was down 7% during the same period.

Chicago, Illinois, US

• Directed the total marketing of the $300 million Butterball brand of fresh and processed turkey products.
• Implemented, managed and directed all advertising and consumer promotion programs.
• Managed the Turkey Talk-Line, a nationally known hot line that provides information on turkey preparation to over 200,000 callers during the Thanksgiving season.
• Developed and launched new products across diverse categories, including processed meats and center-of the-plate entrees that generated additional revenue.

Chicago, Illinois, US

• Marketing responsibility for Butterball processed meats.
• Developed customized key account presentations for field sales using computer-aided analyses.
• Expanded a new line of packaged processed meats into national distribution by achieving an 85% ACV penetration on the West Coast.

Bachelor'S Degree, Nutrition Sciences

Master Of Business Administration (M.B.A.), Business Administration And Management, General

Master'S Degree, Food Science