Janette Koller Email & Phone Number

Zürich, Schweiz

Responsible for the areas purchasing, pricing and platform activation.- leading directly 7 Business Engineers und Business Analysts- leading indirecly 70 Category Business Managers in the matrix organisation

Zürich, Schweiz

Leading the Category Home & Living with 10 employees• Managing the complete business field for Home and Living from product sourcing, negotiations with suppliers and manufacturers, procurement and warehouse management, consumer centric portfolio management, to product marketing.• Responsible for all KPIs such as revenue, profit, stock turnover, availability, traffic, conversion, market shares, etc.• Defining, implementing and pursuing the strategy and targets for the business field• Providing an available, broad and up-to-date product range focused on customer needs and market-oriented pricing • Commercialisation of our products to specific target groups using sophisticated marketing strategies• advance the conceptual business area development, ensure goods flow and availability, identify and negotiate with suitable manufacturers and suppliers

Zürich Area, Switzerland

• Leading the Category Mobile with 11 employees• Managing the complete business field for mobile phones, tablets, e-readers, wearables, hardware accessories, mobile subscriptions and books from product sourcing, negotiations with suppliers and manufacturers, procurement and warehouse management, consumer centric portfolio management, to product marketing.• Responsible for all KPIs such as revenue, profit, stock turnover, availability, traffic, conversion, market shares, etc.• Defining, implementing and pursuing the strategy and targets for the business field• Providing an available, broad and up-to-date product range focused on customer needs and market-oriented pricing • Commercialisation of our products to specific target groups using sophisticated marketing strategies• advance the conceptual business area development, ensure goods flow and availability, identify and negotiate with suitable manufacturers and suppliers

Zürich Area, Switzerland

Managing two strategic projects in the category management in close collaboration with accountants and software engineers

Sankt Gallen Area, Switzerland

Mentor for students of the University of St.Gallen

Zürich Area, Switzerland

Advisor for the start-up Leva

Goldach, Switzerland

Responsible for: brand management, brand communication and innovation project managementBrand Management:- Working on the brand repositioning and implementation of the new marketing strategy with a strong focus on product innovations and digital marketing- Develop and execute marketing plans and manage all elements of the marketing mix- Managing direct reports, the marketing budget for FINDUS with P/L responsibility- Track and evaluate performance of the brand, campaigns and product categoriesOnline & Offline Brand Communication:- Create and launch the FINDUS campaign and communication strategy 2018 based on the strategic brand plan (within agreed time and budget in close collaboration with agencies)- Develope and execute several BTL and ATL communication activities - Setting-up FINDUS’ social media marketing (facebook & Instagram) - Creating the new FINDUS digital campaign 2018 with programmatic advertisingInnovation Project Management:- Building a strong innovation & renovation pipeline within the new brand strategy- Leading the project management for numerous innovation projects from ideation to post-launch- Creating and presenting the innovation concepts and sales stories to our key stakeholders

Rorschach, Switzerland

Brand Management:- Working on the brand repositioning and implementation of the new marketing strategy with a strong focus on product innovations and digital marketing- Develop and execute marketing plans and manage all elements of the marketing mix;- Managing direct reports, the marketing budget for FINDUS with P/L responsibility- Track and evaluate performance of the brand, campaigns and product categoriesOnline & Offline Brand Communication:- Create and launch the FINDUS campaign and communication strategy 2018 based on the strategic brand plan (within agreed time and budget in close collaboration with agencies)- Develope and execute several BTL and ATL communication activities - Setting-up FINDUS’ social media marketing (facebook & Instagram) - Creating the new FINDUS digital campaign 2018 with programmatic advertisingInnovation Project Management:- Building a strong innovation & renovation pipeline within the new brand strategy- Leading the project management for numerous innovation projects from ideation to post-launch- Creating and presenting the innovation concepts and sales stories to our key stakeholders- Developed and launched three Smoothie Fruit Mixes

Rorschach, Switzerland

Responsibilities & Achievements:- Responsible for the brand management, product management and communication material (for half of the Findus Retail portfolio)- Collaborated in the repositioning of the Findus brand (adaption of: brand equity, brand strategy, portfolio strategy, communication strategy)- Elaborated consumer insights, business analysis, market analysis and trend analysis (f.e. to quickly identify opportunities and risks for the brand)- Led cross-functional teams in 9 innovation projects and reduced time to market by half - Launched 10 product innovations and new packaging designs - Created and presented sales stories for innovation concepts to key account customers- Elaborated calculations and reportings with internal sources and AC Nielsen

Rorschach, Switzerland

Responsibilities & Achievements: - Brand management and product management for the Swiss Frozen Foodservice Dessert portfolio - Developed and implemented the new marketing strategy for the entire Foodservice Dessert- Leading the project management for all innovation and renovation projects - Responsible for all product launches, marketing materials (3 languages) and sales stories - Definition and implementation of the new marketing mix

Rorschach, Switzerland

Responsibilities:- Product management of over 100 products in the B2B Frozen Foodservice Business- Project management of innovation and renovation projects- Pricing analysis and ABC customer analysis- Benchmark and market analysis- Operational sales support for the definition, implementation and control of promotions- Creation of communication material with sales stories to support the field sales force

St. Gallen, Switzerland

Working for the research project on Open Innovation at the Institute of Innovation Management, where I also wrote my Master Thesis on the effect of Open Innovation on the composition of product innovation.

Zürich Area, Switzerland

Full involvement in two consulting strategy projects: • Development of a new performance-differentiated private account landscape for a Swiss Kantonal Bank• Optimization of the account landscape for private and company accounts for a German SparkasseMain Tasks:• Analysing a complex data set consisting of 10,000 customer-specific data records with MS Excel to generate insights on customer segmentation, product usage and price enforcement• Conducting benchmark and customer analysis in retail and private banking• Worked on the conception and analysis of an extensive customer advisor survey to evaluate the new account landscape, identify improvements and estimate consumers’ willingness to pay• Conceptual collaboration for pitches

Opfikon, Switzerland

Main Tasks: -Analysed financial regulations of Investment Products-Elaborate logical rules of financial regulations for several countries-Created detailed process concepts for several countries' financial regulations implementation

St.Gallen, Switzerland

2010-2011: Chairmen2009-2010: Board Member- Trippled memberships- Held leadership for 10 people- Reorganized the association - Developed a new partnership and event concept - Created and implemented a new marketing concept and strategy for the marketing.club

Master'S Degree, Business Management, 5.5

Master Thesis, 5.75: The Effect of Open Innovation on the Composition of Product Innovation.

Master Exchange Visiting Student, Business Administration, A-

Bachelor, Business Administration, 5.0

Bachelor Thesis: Analysis of persistent enterpreneurs on the basis of four case studies