Jane Woolard Email & Phone Number

Melbourne, VIC, AU

Melbourne, Australia

As the lead copywriter in the in-house studio within the marketing team, I write and edit customer communications (for residential and business customers) including eDMs, DMs, blogs, landing pages, FAQs, SMS, web copy, customer journeys, MVP copy and other collateral. I also work on creative and strategic concepts in-house and liaise across the.

Melbourne

Wordlaundry services are copywriting, editing and proofreading. Drafting brochures, editing business communications and websites and compiling copy for newsletters are among my other offerings, as well as editing and proofing manuscripts, novels and opinion pieces. Copywriting for beauty/cosmetics (packaging, websites and brand stories) is a core activity.

South Melbourne (WordLaundry)

Facebook/social media posts promoting MLB, highlighting products and services in agreed brand tone and voice, and analysing clicks and outcomes through Google Analytics.

Hawthorn, Melbourne

In-house studio senior copywriter and content specialist. I was responsible for brand stories, identifying brand strategies and personas, writing corporate and retail brochures, eDM copy, social media calendar copy and content, blogs and repurposing/rewriting web copy. I also worked on embedding search engine keywords for SEM into blogs, product.

Moorabbin

My role as freelancer for Articul8 included researching and compiling copy for real estate newsletters and columns, and converting quotes and commentary into readable, snappy marketing copy. I also wrote lifestyle copy for gourmet food festivals and other events.

Sub-editing monthly trade magazine, Aftermarket Magazine. This included transforming media releases into polished editorial copy and ensuring error free text for publication, as well as transcribing interviews into stories.

Melbourne, Australia

Writing speeches for weddings, special occasions, birthdays and anniversaries. Speeches were deliberately compiled in template form so customers could tailor key elements. I applied various styles and sentiments to suit each occasion.

Responsible for media relations and communications including identifying and researching story opportunities, interviewing players and managing production of the printed publication, InForm.

Ba (Hons), History, English

It Masters Short Course, Applied Digital Marketing Strategy, High Distinction (88%)

Education record

Education record

UX Research: Journey Mapping

Education record

Activities and Societies: LinkedIn Learning: Leadership Mindsets

Certificate, Digital Marketing

Content Marketing Strategy, Marketing