AeroLeads people directory · profile
Janice Jacobs Email & Phone Number
VP Marketing, Brand and Product
at
Journey Health & Lifestyle
2 work emails found
@hearinglife.com
2 phones found area 800 and 603
LinkedIn matched
✓ Verified Jun 2026
4 data sources
Profile completeness 86%
Current company
Role
VP Marketing, Brand and Product
Location
Greater Richmond Region, United States, United States
Who is Janice Jacobs? Overview
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Quick answer
Janice Jacobs is listed as VP Marketing, Brand and Product at Journey Health & Lifestyle, based in Greater Richmond Region, United States, United States. AeroLeads shows a work email signal at hearinglife.com, phone signal with area code 800, 603, and a matched LinkedIn profile for Janice Jacobs.
Janice Jacobs previously worked as Marketing Consultant at Jj Consulting, Marketing Services, Llc and Member OnCon Senior Council at Onconferences. Janice Jacobs holds Mba, Business And Information Systems from Hofstra University.
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*@hearinglife.com
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AeroLeads found 2 current-domain work email signals for Janice Jacobs. Compare company email patterns before reaching out.
Profile bio
About Janice Jacobs
When I read the book 'Seeing Around Corners', I realized that this helped define the skill that I am often told I bring to my roles. As a strategic brand and performance marketing leader, I have a demonstrated track record of driving brand awareness, acquisition, retention, and profitable revenue and market share growth in B2C, B2C2B, and B2B industries. From Fortune 100 to mid-sized and high-growth organizations, I am recognized for creating market leadership through insights, innovation, talent development, and technology solutions. My leadership style is to equip my teams to perform with integrity and confidence, and inspire a passion to succeed. I have turned around teams to be recognized as trusted high-performance marketers, collaborators and future leaders, while earning top Gallup engagement scores serving as their leader. Career HighlightsInnovation: >Launched industry-leading websites, including CVS.com & Carpetone.com, leveraging customer journey. >Developed new brand vision focused on customer and developed long-range strategic plan and roadmap that reversed market share declines for $3B business and grew 2x industry. >Launched and scaled growth of Lumene in US to $30M. Grew to #4 skincare brand at CVS.Insights: >Built new membership program based on consumer insights, generating first year $6M incremental revenue, 2% incremental growth.>Through customer journey mapping, improved online engagement by 50% and drove 18% growth in qualified leads.Strategic Transformation: >Transitioned from traditional to digital-led marketing improving CAC by 14% and ROI by 25%. >Integrated marketing and call center exceeding budgeted revenue by 5%. >Increased online engagement +50%, leads +18%, improved ROI by 50%, lowered CAC by 14%. #opentoworkSkills:Marketing strategy, strategic business planning, analytics, insights, partnerships, brand development, story-telling, Facebook, LinkedIn, Twitter, Instagram, CRM, loyalty, acquisition, retention, website design, customer journey mapping, content marketing, social media, digital marketing, SEO, SEM, performance marketing, integrated marketing, 360-degree campaigns, P&L management, ecommerce, B2C, B2B, B2C2B, DTC, collaboration, ideation, team-building, leadership, talent development. Tools: Google Looker, IRI , Microstrategies, PowerBI, Microsoft Dynamics CRM, SimilarWeb, Click Dimensions, Twilio SendGrid, Uberall, Trello, Asana, Jira, Confluence, Conductor, GA4, Google Search, Optimove CRM, Meltwater, Eloqua, Listrak, SEMRush, Sitecore Strategy, Excel, Powerpoint, Adobe, Prezi.
Current workplace
Janice Jacobs's current company
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12 roles · 33 years
Janice Jacobs work experience
A career timeline built from the work history available for this profile.
Marketing Consultant
Current
Jj Consulting, Marketing Services, Llc
Available for fractional and permanent roles.Provide strategic business and marketing consulting services to grow brands and revenues.Services: Long range strategic business and marketing strategy, brand vision, roadmaps, customer journey insights, connecting online to offline experiences, website design, content marketing, and PR strategies.Industry.
Jan 2018 - Present
Member Oncon Senior Council
CurrentOnCon Senior Council is an exclusive group of top executives across 10 categories (CMO, CHRO, General Counsel, CTO/CIO, COO, CFO, CISO, L&D, Talent Acquisition, Data & Analytics). The marketing group meets virtually monthly to discuss latest challenges, trends, and to benchmark. If interested, you can request membership details here: https://lnkd.in/eZ6u6PtH
Jan 2021 - Present
Senior Vice President Marketing
Member of the HearingLife US Leadership Team, responsible for developing strategies that elevate our brand awareness, bring new consumers to our hearing centers, deepen our existing customer and community relationships, and increase our marketing ROI. - Grew brand awareness by 250% and brand consideration in the US. - Earned 1.3B media impressions (~$45MM.
Oct 2019 - May 2024
Vice President Marketing
Executive leadership member reporting to Founder / CEO for LuckyVitamin, acquired by Now Vitamins. Responsible for e-commerce marketing strategy, acquisition and retention marketing, brand, SEM, email, loyalty, content, affiliates, social, PR, partnerships. Launched new membership model exceeding budgeted growth. Established new KPI’s, dashboard, to grow.
Jun 2018 - Aug 2019
Senior Vice President Sales & Marketing, Head Of The Americas
Award-winning, luxury beauty brand sold globally in wholesale, retail and ecommerce accounts.Executive leadership member. Developed long-range multi-channel business and marketing strategy. Results: - Led experiential marketing efforts and grew customer acquisition by over 22%. - Improved Operating Profit by 20%. - Developed and inspired team of 30+ Sales.
Feb 2017 - May 2018
Vice President Marketing
Prominent National Cooperative generating $10B in sales. CarpetOne Floor & Home is a leading $3B Home retailer. Reporting to the President, as chief marketer, led and transformed B2C, B2B2C, and B2B business and marketing strategy, analyzed trends, to grow sales, profits and market share. - Developed vision and long range strategic roadmap. - Led 3 years.
Oct 2014 - Feb 2017
Director Marketing Omnichannel
Led multi-channel marketing team for $6B+ sales and 300bps share gains.- Defined customer, category, and competitive insights to develop marketing strategy and plans. - Oversaw the execution of omni-channel marketing plans for Technology, Printing and Office. - Drove acquisition of new customers through innovative seasonal campaigns; grew repeat customer.
Jan 2012 - Oct 2014
Senior Category Merchant
Responsible for managing over $1.5B in annual sales and $45M marketing budget. - Transformed team from channel led strategy to customer-centric strategy. - Led omni-channel ecommerce and retail merchandising and marketing collaboration. - Developed successful CRM program to grow and retain best customers utilizing email, DM, and social media generating.
Sep 2007 - Jan 2012
Director Of Brand Development
- Identified white-space opportunity for prestige brands at mass stores - coined 'mass-tige'. - Developed customer research, vision, sales and marketing, PR, pricing, promotions, campaigns, and merchandising strategies for new and proprietary brands. - Launched and scaled growth of Lumen in US to $30MM and #4 skincare brand at CVS. - Turned dermatological.
2002 - Sep 2007
Director Ecommerce Marketing And Merchandising Cvs.Com
Early digital innovator. Led the design and launch of the company's 1st ecommerce website. Built the Marketing and Merchandising strategy, business plan, team, and processes to drive YOY Sales +500%.. - Developed the 1st cross-channel Photo sharing site with Kodak Online. - Enhanced customer experience with WebMD healthcare content online. - Created online.
1998 - 2002
~4 yrs
Marketing Strategy Manager, Category Manager, Specialty Cosmetic Manager
Assessed new business opportunities.Reinvented the Shopping Experience for Beauty at CVS. Created Beauty Quadrant, designed layout and fixtures, redefined shopping experience, added new categories and brands, including Salon hair care, Professional Nail Care. Prototype rolled out to the chain after a successful test. - Managed over 300 FMCG relationships.
1993 - 1998
~5 yrs
2 education records
Janice Jacobs education
Mba, Business And Information Systems
Hofstra University
Ba, Mathematics, Minor Economics
Dowling College
FAQ
Frequently asked questions about Janice Jacobs
Quick answers generated from the profile data available on this page.
What company does Janice Jacobs work for?
Janice Jacobs works for Journey Health & Lifestyle.
What is Janice Jacobs's role at Journey Health & Lifestyle?
Janice Jacobs is listed as VP Marketing, Brand and Product at Journey Health & Lifestyle.
What is Janice Jacobs's email address?
AeroLeads has found 2 work email signals at @hearinglife.com for Janice Jacobs at Journey Health & Lifestyle.
What is Janice Jacobs's phone number?
AeroLeads has found 2 phone signal(s) with area code 800, 603 for Janice Jacobs at Journey Health & Lifestyle.
Where is Janice Jacobs based?
Janice Jacobs is based in Greater Richmond Region, United States, United States while working with Journey Health & Lifestyle.
What companies has Janice Jacobs worked for?
Janice Jacobs has worked for Journey Health & Lifestyle, Jj Consulting, Marketing Services, Llc, Onconferences, Hearinglife, and Fruitful Yield.
How can I contact Janice Jacobs?
You can use AeroLeads to view verified contact signals for Janice Jacobs at Journey Health & Lifestyle, including work email, phone, and LinkedIn data when available.
What schools did Janice Jacobs attend?
Janice Jacobs holds Mba, Business And Information Systems from Hofstra University.
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