Janice Ye Email & Phone Number

Shenzhen, Guangdong Province, Cn

Dongguan, Guangdong, China

深圳

2015/10-2020/5: Honeywell Security & Fire / HBT Building Business/HBT Security Business Customer Marketing Specialist 1. Closely working with Product Marketing Managers to drive new product/vertical solution launch and relaunch campaigns with well designed promotion kits for the security/Public Address & Voice Alarm LOB and key vertical of building business.2. Creating and well managing promotion tools, demos, multimedia etc. to support channel marketing, new products launch and vertical promotion.3. Taking responsibility for media and PR programs including expanding key media contacts, managing the relationship with the media circle and writing/distributing wechat stories/case studies/win stories/new product launch releases to enhance industrial and end customer awareness.4. Being in charge of internal and external communications via marketing releases, customer eDMs, direct mail and social media promotion programs driving effective target group promotion.5. Support tradeshows, annual distributor conference, seminars, and other events execution .2014/2-2015/10: Honeywell Security Group Marketing Communication Specialist for System South/Mid-segment/Transportation1. Proactively planning, implementing and monitoring effectiveness of product lines and branding activities and initiatives in the region, including sales tools, advertising, PR, website and events.2. Closely working with Product Marketing Managers to drive new product/vertical solution launch and relaunch campaigns with well designed promotion kits.3. Taking overall responsibility of regional/vertical seminars, tradeshows and other events planning, execution and effectiveness control. 4. Well managing year promotion budget and vendors. 5. Being in charge of customer database update, internal and external communications via marketing releases, customer eDMs, direct mail and social media promotion programs driving effective target group promotion.

Shenzhen, Guangdong, China

1. Participates in brand strategy discussions, planning brand position, brand vision, and setting brand guidelines, creating brand promotion kits, planing and copywriting brand promotional video. 2. Generating names for new products, creating new products promotion kits, planing new product launch campaigns, writing new product launch releases.3. Marketing literature copywriting, including brochure, POP marketing materials, advertisments, etc. 4. Internal and external communication, including press release, employee magazine, etc.5. Co-ordinating with overseas marketing team.

Shenzhen, Guangdong, China

Being the supervisor of the editorial department, I'm in charge of the daily management of the department, including supervision, control of magazine content, work progress and efficiency, management of time to meet magazine and other order's deadline.

Master Of Arts (Ma), Mass Communication/Media Studies

Bachelor Of Arts (B.A.), Journalism