Janice Wood Email and Phone Number

Agile marketer leading a team of on and offshore resources to execute email campaigns for Walgreens, CareCredit, Corporate Communication and Crisis Communication.

Flawless email execution for Chevron, Citgo, BP, Old Navy, PayPal, Marvel Comics, TJMaxx/Homegoods, LaZBoy, Mattress Firm and more. Requires attentive client communication, data management and campaign builds. Troubleshoots agency coding errors and consistently meets or precedes scheduling deadlines. Effectively works alongside client and project managers to provide exceptional service and organized communication.

Managed full-service marketing efforts for medium-sized businesses and enterprise clients, including buyer persona development, ongoing marketing strategy, content writing, social media management, email marketing, list segmentation and more. Works within any email service or marketing automation system (Pardot, HubSpot, MailChimp, Constant Contact). Experienced social media manager in Twitter, Facebook, LinkedIn, Pinterest, YouTube and Google+. Excels in copywriting and editing, with exceptional attention to detail.

Lead a team of 10 in a campaign to raise funds for a local family’s 3­-year-­old son,diagnosed with a glioblastoma. In 8 weeks, we raised $45,000 and hosted theHope for Nicholas Benefit Concert with 1,200 in attendance. Managementincluded food and beverage, musical component, children’s programming,transportation and traffic, an aggressive email and social media marketingcampaign, website development, print materials and public relations management.Hope for Nicholas was featured on 11Alive news, 94.9’s “The Bull,” Star 94,Q100 and 99X, in addition to articles in the Marietta Daily Journal and “OurTown,” a magazine local to the Dallas/Acworth/Hiram area.

Provided strategic planning advice, editing and copywriting in a consultant role when the Membership department had a staff vacancy.

● Managed all department events, including menu, invitations, educational contentand musical component. These events included lectures and receptions, family fundays and exclusive dinners for our largest donors. Planned member previews forthe grand opening of the new buildings in 2005 and then Louvre Atlanta, whichconsisted of 6 events in 6 days and entertained over 40,000 guests. Managed teamon event execution.● Managed all department printing needs from conception to copywriting, editing,managing the approval process, final print production and mailing. Included eventinvitations, brochures, sales pieces, a quarterly member magazine, direct mail andsubscriber gifts such as postcards, pins, window decals and tote bags.● Directed external vendor on an aggressive direct mail campaign of 1.4 millionmail pieces over 4 mailings in 10 months. Each campaign included a letter,brochure, insert, reply piece and business reply envelope. Designed the campaignto increase household membership count by 5,000 and exceeded the goal by 4,000households.● Conceived online ordering mechanism for department and directed external ITvendor on its creation.