Regional Chief Marketing Officer
CurrentI am a newly appointed regional chief marketing officer, responsible for formulating and implementing the company's marketing strategy in a specific region to promote business growth and brand influence. My main responsibilities include ensuring that the company's local brand image is in line with local culture and habits, and at the same time consistent with the company's overall brand image, managing and motivating the local marketing team to ensure the effectiveness and efficiency of implementing marketing plans, managing the local marketing budget to ensure that funds are used reasonably and effectively, and managing local marketing activities and ensuring that these activities comply with local regulations and company policies.