Janine Williams Email and Phone Number
Empowered Marketing Operations Leader with a relentless pursuit of driving innovation and efficiency in the telecommunications industry. I excel at leading and modernizing marketing operations, leveraging my ability to collaborate by bringing cross-functional teams, leaders, and executives together to prioritize work, streamline processes, implement new systems, and manage a CMO business management office. My expertise in AI, automation, and agile methodologies has consistently transformed complex challenges into opportunities for growth and success.At T-Mobile, I had the privilege of leading company-wide reinvention initiatives (Un-carrier moves) serving as an executive wrangler. I am adept at leading cross functional teams by understanding what problems to solve and driving alignment to deliver excellence. I also lead program management for some of the company's most iconic Super Bowl commercials. These experiences sharpened my ability to bring order to chaos, ensuring that every detail is meticulously managed.My superpower lies in building strong, cohesive teams that excel in high-pressure environments. I am proud of the high employee satisfaction scores my teams consistently achieve, a testament to the environments of trust, continuous learning, and celebration of wins that I cultivate. My leadership style is grounded in integrity, a commitment to excellence, and a focus on achieving tangible results.As I look toward the next chapter in my career, I am eager to focus on roles that allow me to bring my experience leading initiatives that emphasize new systems and tools to drive efficiency, effectiveness, and the power of innovation in marketing operations. I am drawn to organizations that value integrity, collaboration, and strong partnerships to drive business success while maintaining a balanced approach to work.Outside of work, I am passionate about exploring the world through travel, capturing memories with my camera, and enjoying a good glass of rosé with friends and family. These experiences enrich my perspective and fuel my creative energy, both personally and professionally.Expertise:• Strategic and Operational Planning• Marketing Operations & Systems• AI & Automation in Marketing• Agile Methodologies & Capacity Planning• Brand & Marketing Communications• Business Operations (CMO Office)• Program & Project Management• Cross-Functional Leadership• Vendor & Stakeholder Management• Organizational Change & Transformation
T-Mobile
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Sr. Director, Marketing Communications OperationsT-Mobile Sep 2018 - PresentBellevue, Wa, UsLed Marketing Communications Operations team growing from 6 to 40+ people with tools budget of over $4M, delivering top-tier support to partners to enhance efficiency, productivity and brand metrics. Scaled team from Consumer Postpaid to include four other established and emerging lines of business.- Spearheaded 6-month marketing transformation pilot designed to reimagine marketing workflows, centralize data-driven insights, empower agile teams, and integrate new tools and technologies, modernizing marketing operations, focusing on contextual customer-centric marketing, and increasing productivity.- Business Office management for the CMO and Marketing internal comms team managing Marketing portal updates, material creation and logistical execution for Marketing All Hands, Townhalls, bi-weekly all Marketing video calls, and message creation for Marketing team communications, process and policy improvement implementation. (added this team May 2019)- Integrated Program Management includes both program management across lines of business and project managers driving advertising, retail, social, digital and base Marketing creative and U/X projects- Marketing Operations overseeing governance, system expansion and automation, integrated visual reporting and Tool administration including Workfront, Opal, Egnyte and Open Text DAM.
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Director, Brand CommunicationsT-Mobile Mar 2013 - Sep 2018Bellevue, Wa, UsOverall goal is to drive communication and integration of brand communications through communication, simplification of tools and processes and execution leadership in order to improve efficiency and brand measures. Responsibilities include: - Run Creative Leadership Steering meetings and track and communicate decisions and actions related to Brand Communications team - Communicate Brand Communication plan of record and priorities by channel (Advertising, Retail, Web) including organizing briefings for Creative and Agency’s on quarterly plans - Develop Creative Summaries for executive review and drive integration across various brand communications - Responsible for Brand Management, including identifying and tracking brand usage that does not meet brand guidelines - Develop and maintain Brand Communications process and manage Brand Communications documents and tools - Select, implement and maintain Digital Asset Management system and process
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Director, Marketing PlanningT-Mobile Jun 2009 - Mar 2013Bellevue, Wa, Us- This position is responsible for establishing and driving Marketing governance, including key decisions, tracking and communication. - Also responsible for overall strategic Marketing Calendar process and integration of advertised messages over the next 6-12 months, with team driving operational excellence by managing Calendar go to market process from offer development to launch. - In addition, responsibility for CMO office coordination and communications across marketing and cross-functional teams.
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Director, Customer Marketing OpsT-Mobile Apr 2004 - Dec 2009Bellevue, Wa, Us- Responsible for management of marketing operations team to execute Customer Marketing communications via various channels including direct mail, short message service (SMS), e-mail, web, billing inserts, and Care for inbound and outbound calling - Implement key infrastructure projects for Marketing through cross functional teams - Responsible for Vendor Management and BudgetPrevious position - Retention Solutions Director - Identifyed key operational opportunities to build robust retention solutions, delivered results that were aligned with company goals and values, and established and tracked performance measurements and success criteria.
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Director Churn ManagementLeap Wireless Aug 2001 - Apr 2004San Diego, Ca, Us- Director Churn Management including churn forecast, loyalty and winback program management (1 year) - Sr. Manager in Care handling enterprise program implementation in outsourced call centers, and Care technology oversight including IVR and care desktop tools (6 months) - Sr. Manager Risk Management for billing, payment processing and credit card fraud oversight (one year) -
Manager, Risk ManagementCellular One / At&T Wireless Mar 1994 - Aug 2001Dallas, Tx, UsStarted as CSR, then Fraud Rep, Fraud Investigations, Infrastructure PM, and finally Risk Management Manager. Originally Bay Area Cellular Telephone Company (BACTC), that got bought out by AT&T Wireless my last year.
Janine Williams Education Details
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Notre Dame De Namur UniversityBusiness Administration
Frequently Asked Questions about Janine Williams
What company does Janine Williams work for?
Janine Williams works for T-Mobile
What is Janine Williams's role at the current company?
Janine Williams's current role is Empowered Marketing Operations Leader - Cultivating Success Through Strategic Leadership and Innovation.
What schools did Janine Williams attend?
Janine Williams attended Notre Dame De Namur University.
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