Janine Flaccavento Email and Phone Number
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A Retail and Shopper marketing, media and monetization leader for over 20 years in Canada and the US, currently managing retail media businesses with a combined value of $1.85B. Career Highlights- Design and management of retail media networks across the US and Canada for retailers including Target, CVS, The Home Depot, Albertsons, Drizly, and Nordstrom to name a few. - Building and scaling monetization businesses for retailers ranging from $20MM to over $500MM a year- Development of monetization strategies for retailers as they bridge the gap between traditional shopper marketing and digital media. - Passionate about the evolution and innovation of the marketing industry with a focus on technology and the use data to create more human connections. - Skilled in business growth including P&L management and growth and innovation planning. - Team Building and Leadership excellence managing cross-functional groups across creative, analytics, CRM, technology, loyalty and email to deliver on one common goal.
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Client President, RetailDentsu MediaMinneapolis, Mn, Us
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Evp Retail, Cpg And Qsr VerticalMerkle Jan 2023 - PresentColumbia, Md, UsAs the lead of the Retail, CPG and QSR Vertical at Merkle, Janine works with the world’s leading brands, retailers and technology partners to help them realize their business transformation goals. With experience in Retail Media Networks, Shopper Marketing and Personalization, Janine has always focused on the importance of putting shoppers and consumers at the heart of every program. -
Svp New Stream MediaMerkle Jan 2020 - Feb 2023Columbia, Md, UsWith the rise of retail media networks as a way for retailers to develop a new revenue stream, evolve vendor partnerships, and create more meaningful connections with their shoppers, Merkle has launched New Stream Media. As the lead of this group, I'm working with a team of talented digital marketers from Media, Analytics, Audience/CRM, Technology and Creative to develop custom solutions for our retail clients. Whether it's finding new ways to scale an existing co-op program or building a retail media network, our focus is on driving revenue for retailers.
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Vp, Client PartnerMerkle Aug 2016 - Jan 2020Columbia, Md, UsA subsidiary of the Dentsu Aegis Network, Merkle is the people-based marketing group with this internal holding company. As VP, Client Partner in the Retail Vertical I led four clients through their marketing, media and loyalty journeys to better understand their shoppers and consumers using CRM and Loyalty, and activating across multiple channels including email, performance media, owned and operated properties such as apps and .com, and in-store.
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Svp Operations And Commercial InnovationThe Mars Agency Apr 2014 - Nov 2015Southfield, Mi, UsLeading the Operations, Account Services and Corporate Brand Marketing teams for The Mars Agency, I lead three functions within the agency to reach our organic growth and new business goals and maintaining our leadership position in the retail and shopper marketing industry. I also worked with our clients and internal stakeholders to bring new brands, products and services to market to help our clients, our agency and the industry at large.My Agency Contributions include:Account Team/Client Leadership Functional Lead Agency Operations Functional LeadExecutive Leadership Team Member Marketing, PR and Advertising Plan DevelopmentInternal Branding and Brand Launch Agency and Functional Strategy New Business Pitch Development Client OnboardingNew Service/Product Creation, Launch & Sales Agency Business Planning Key to my success, was working closely with Information Services, Finance, Legal, People & Culture (HR) and General Managers to ensure that all initiatives were cross-functional and delivering on the agency mantra of: Create. Impact. -
PartnerMars-Philter Jun 2011 - Dec 2013After a partnership with leading US shopper marketing group, The Mars Agency, I led the agency strategy as well as the brand and marketing planning for our retailer and brand clients. My role as Partner within this 14-person agency also had me leading the agency operations, new business development, finance and hiring. During this time I was lucky enough to work with brands such as Coca-Cola, GSK, Kraft Foods, Canadian Tire, Loblaws and Ontario Tire Stewardship. -
Partner & Creative StrategiesPhilter Communications Inc. Mar 2002 - Dec 2013Toronto, Ontario, CaAs the Partner and Creative Strategies lead for Philter Communications I was responsible for our clients' brand development and stewardship, communication hierarchies, retail store communication strategies, and the development of advertising and marketing plans. During this time I worked with many B2B and technology brands including Customer1, The MaRS Discovery District, PharmaTrust, Bentall Kennedy, The Hotel Association of Canada, Toronto Parking Authority and Ontario Tire Stewardship. My role as Partner within this agency also allowed me to guide our strategy and growth planning, as well as new business development, billings and managing the P&L, all HR-related duties and overall operations resulting in 11 years of profitable growth, numerous awards and industry recognition. -
Creative StrategiesPhilter Communications Inc. 2002 - Dec 2013Toronto, Ontario, CaTelling brand stories and marketing strategies for the technology B2B, television media, real estate and construction industries.
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Creative Strategies & Account PlannerPhilter Retail Inc. 2009 - Oct 2011
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CopywriterPerennial Inc. 2004 - 2005Toronto, Ontario, CaWhile at Perennial Inc. I worked on brand development projects, packaging, retail communications, and advertising for brands across North America. Some highlights include Loblaws, Real Canadian Superstore, Pep Boys, I.V. Iced Vodka, mcewans, Purolator and H.E.B. -
Marketing ManagerRandom Eye Technologies 2000 - 2003While at Random Eye Technologies I acted as Marketing Manager for the launch of the company's online stock photography search, imagegrabber. I was responsible for all marketing materials and advertising and worked with Environics on all trade show and PR initiatives.
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Business ManagerInk Graphic Design 1997 - 2000
Janine Flaccavento Skills
Janine Flaccavento Education Details
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University Of TorontoEnglish -
University Of St. Thomas - Opus College Of BusinessDigital And Social Media Marketing
Frequently Asked Questions about Janine Flaccavento
What company does Janine Flaccavento work for?
Janine Flaccavento works for Dentsu Media
What is Janine Flaccavento's role at the current company?
Janine Flaccavento's current role is Client President, Retail.
What is Janine Flaccavento's email address?
Janine Flaccavento's email address is ja****@****ons.com
What is Janine Flaccavento's direct phone number?
Janine Flaccavento's direct phone number is +124893*****
What schools did Janine Flaccavento attend?
Janine Flaccavento attended University Of Toronto, University Of St. Thomas - Opus College Of Business.
What are some of Janine Flaccavento's interests?
Janine Flaccavento has interest in Science And Technology, Arts And Culture, Economic Empowerment.
What skills is Janine Flaccavento known for?
Janine Flaccavento has skills like Brand Development, Advertising, Marketing Strategy, Digital Marketing, Creative Strategy, B2b, Marketing Communications, Marketing, Digital Strategy, Retail, Leadership, Strategic Communications.
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