Janine Passley Email & Phone Number

Auckland, New Zealand

The Warehouse Group is the largest retail group operating in New Zealand. It consists of The Warehouse, Warehouse Stationery and Noel Leeming.My Experience:Currently leading the planning and execution of the Womenswear reset, reinventing the range by increasing newness and fashionability. Broadening our offer from core essentials to encompass trend to help drive customer reappraisal.Working with Marketing, E-Comms and Store Ops to ensure the omni-channel experience is seamless and consistent for our customers. Collaborating with Sourcing to diversify fabrications and trims to elevate the assortment. Mentoring Junior Buyer and Buyer’s Assistant to aid their development and progression.

Auckland, New Zealand

My Experience:Seconded to Healthy & Beauty team to oversee skincare relaunch, a high-profile disruptor category for the business. Project managed the reset, introducing new brands, negotiating contract terms, planning space expansion and introducing enhanced fixtures with Planogram and Store Ops teams.Skincare saw an uplift of +20% sales and +30% GP$ as a result of the relaunch.

Auckland, New Zealand

Oversaw Buyerships totalling $17 million and led the Women’s and Girls Seasonal team as Product Owner/Team Lead.Helped shape apparel’s strategic planning, roadmapping our department’s key initiatives for FY24.Cultivated cross-functional relationships, liaising with customer insights, store ops and other business areas to drive team performance.

Auckland, New Zealand

My Experience:Managed $30 million multi-product portfolio including Soft Accessories, Handbags, Jewellery and WatchesMulti-stakeholder engagement, collaborating on delivering projects with sourcing, design, marketing, sustainability, store ops and customer insights (among others)

Auckland, New Zealand

EziBuy is the largest fashion and homeware multi-channel retailer in Australasia. The business mails over 23 million catalogues every year and processes more than 1.75 million orders annually. EziBuy operates a multi-channel business model both in Australia and New Zealand.My Experience:Oversaw $20 million multi-product department. Managed all European brands, reporting directly into Head of International and managing two Buyers AssistantsManaged European brand partner relationships, selecting and developing product through Ezibuy supply baseOwnership of catalogue spreads, building range and managing promotional activity to drive salesTraded in-season, repeating and updating bestsellers and derisking department where required Worked closely with marketing to improve EDM conversion rate through product selection

Auckland, New Zealand

Max is New Zealand women’s favourite fashion store with an unwavering commitment to being an inclusive, innovative and inspirational fashion brand that champions women. Since the first Max store opened in 1986, Max has grown to a 36 store chain nationwide, developed a state of the art ecommerce portal called www.maxshop.com and created its own charitable trust: the Max Foundation for New Zealand Women. Proudly New Zealand owned, Max enjoys a high profile, huge goodwill and a reputation for delivering classics with a twist every season that take you from work to winebar in style. My Experience:Work in collaboration with Head of Buying to range build complete brand collection across all categories and directly manage four product categoriesWork in close partnership with Marketing on styling and look & feel of brand campaignsCo-managed development and launch of limited edition premium collection, including shaping the look and feel of range through research, range building, sourcing superior fabrications and working with marketing to finalise the branding concept Conduct regular buying trips for sourcing purposes

Auckland, New Zealand

Glassons is an iconic women’s fashion brand that continues to deliver the latest trends. Drawing inspiration from all over the world our in house design team are passionate about keeping up with the ever changing market. Originally established in the early 1900's Glassons now has over 65 stores in New Zealand and Australia. My Experience:Managed Blouses department, the company’s largest category. Oversaw sales growth by improving fits, introducing new suppliers, providing more fabric interest and broadening product offer Relaunched 2016 Denim. Introduced new and improved supply base, sourced superior denim quality and diversified product range. Oversaw new branding and marketing direction. Greatly improved profitabilityConducted frequent sourcing and inspiration trips. Sought out and forged relationships with new sourcing partners, improving the product range by diversifying our handwriting through improved fabrications and blocks Managed Assistant Buyer, guiding her in ownership of the Shorts category

London, United Kingdom

Miss Selfridge is a UK high street destination for dresses, sparkle, shimmer and daywear. It has nearly 300 stores in the UK and worldwide.My Experience:Tight and focused control of a multi-product department. Manage Buying team to oversee 12 product categories with both short and long lead times and a complex critical path Strategy formation. Review and analysis of current performance and market opportunities to grow the department. Introduction of new product categories for AW14Effective trade of the department, potentialising and derisking where appropriateRefocus and rebalance of supply base. Introduction of new specialist suppliers, whilst reducing overall number of partners to strengthen our positioning

London, United Kingdom

ASOS.com is a global online fashion and beauty retailer and offers over 50,000 branded and own label product lines across womenswear, menswear, footwear, accessories, jewellery and beauty. ASOS has websites targeting the UK, USA, France, Germany, Spain, Russia, Italy, Australia and China and also ships to over 237 other countries from its two distribution centres in the UK. Primarily aimed at 18–34 year old men and women, ASOS sells both branded fashion goods and its own range of clothes.My Experience:Improved department performance, with AW12 sales and profit growing on the yearRefocused our supply base. Exited and replaced underperforming suppliers to create a strategic, highly efficient and quality-driven supply chain offering the right mix of commerciality and fashionability Increased our speed-to-market. Introduced new European supplier with 5 week lead times to gain pre-season trial reads and in-season in-fills of bestsellersResponded to challenging trading conditions by devising clear price architecture, creating straightforward entry, mid and exit price points, and introducing price trials across product categories Managed an Assistant Buyer and Buyers Assistant, guiding AB towards promotion and supporting development of entry-level BA Worked closely with other business functions including Marketing, Production and Shoot team to raise the profile and improve presentation of the bags department, gaining significant press coverage and exposure on social media

London, United Kingdom

River Island is a London-headquartered high street fashion brand, which operates in a number of worldwide markets. River Island now has a global portfolio of over 300 stores in the UK, Republic of Ireland, Russia, the Netherlands, Poland, Belgium, the Middle East, Ukraine, Georgia, Armenia and Singapore alongside a successful transactional website riverisland.com which ships to over 100 countries worldwide.My Experience:Co-managed one of the brand's largest departments with the Senior Buyer. Oversaw key money-taking categories including Superskinny, Print and Shorts Gained knowledge of denim fabrications, treatments, washes and dyeing techniques, attending trade fairs such as PV Denim and Turkey factory visits to gain insight into the production processDrove development of new, brand appropriate fabric development with suppliers, e.g. resin coated jeggings and new powerstretchesWorked with technologist to improve fit and quality of new blocks and fabricationsCreated new denim branding for season relaunch with DesignerManaged and developed team of 4, guiding Senior BAA towards promotion

London, United Kingdom

Ei8ht helps businesses within the textile industry to develop sustainable supply chains. A specialist in sustainable sourcing, Ei8ht develops partnerships that create positive impact.My Experience:Bought and project managed the ASOS Africa label for ASOS.com (renamed ASOS Made in Kenya), a trend-led bi-annual collection that supports trade in Africa. Success of the collection helped grow small-scale Producer workforce in Kenya from 4 to 28 tailorsMeticulous management of supply chain: liaised with all elements of the chain – mills, agents, trim suppliers, factories and freight forwarders - to meet critical path and ensure timely delivery Introduced new sustainable fabric suppliers to ASOS’ supply base, with innovative blends and 4 week fabric lead timesIntroduced new sourcing opportunities from developing markets, through participation at B2B events such as USAID’s Source Africa and MacedoniaCo-managed ASOS.com’s The Green Room, an online marketplace for brands with a social andenvironmental ethosProject managed Fairtrade Collective for the Fairtrade Foundation, a high-profile campaign featuring scarf designs from high-end designers for sale on ASOS.com to celebrate the 5th anniversary of Fairtrade cotton

London, United Kingdom

Topshop is one of the most highly regarded brands on the high street, becoming synonymous with British fashion. It is a British multinational retailer which specializes in fashion clothing, shoes, make-up and accessories. It has around 440 shops across 37 countries and online operations in a number of its markets.My Experience:Independently managed this department, reporting directly into Buying Director. Oversaw sales and profit growth on the yearWorked closely with the Merchandiser to devise department strategy, focusing on product mix and stores to create an inspiring, trend-led and commercial range tailored to the Tall customerRange planned for key selling periods of the season (e.g. Back To School) using current trend analysis and lessons learnt from previous year’s sales historySuccessfully managed complex critical path, comprised of a multi-product supply base with varying lead times (e.g. balanced 6-month knitwear lead time with jersey lead time of 5 weeks)Effectively traded the department, potentialising bestsellers and de-risking disappointing linesHeld Fit Days with Garment Technologist to ensure best possible fit on Tall productClosely managed and developed BAA, training her in key areas of responsibility and guiding her towards level sign-off

London, United Kingdom

Closely assisted the Buyer on one of the brand's largest departments, managing my own categories and attending buying trips to source new yarns and designs and to seek out product inspirationWorked closely with design team on product development, using emerging trends and sales history to work on new, directional product in addition to key volume updatesGained technical knowledge of yarns and gauges used for particular styling requirementsRegularly oversaw fit sessions and worked with Garment Technologist to ensure consistency of qualityHelped develop a new 9-week lead time European supplier. Worked closely with them to refine their handwriting to meet the Topshop standard by encouraging the sourcing of new yarns and the honing of their printing technique, which led to increased fashionability Managed 2 BAAs, regularly reviewing their competencies and assisting their development

London, United Kingdom

Independently bought cold weather, sunglasses and scarf categories. The AW07 cold weather range financially outperforming all previous collectionsPresented range to board of Directors for sign-off under stewardship of Senior BuyerManaged the supply base and negotiated cost prices and lead timesManaged an entry-level BAA

London, United Kingdom

Bought belt range under the supervision of Accessories BuyerPerformed key BAA duties, including order completion process and critical path management