Jani Store Email & Phone Number

Overseeing the technical maintenance, analytics development, and performance monitoring of the website (ilmarinen.fi) to ensure optimal functionality and user experience. Led the planning of future website architecture to drive innovation and efficiency across digital platforms. Leading consent management projects and enhancing data protection and security practices.Responsible for the development of marketing automation to enhance customer engagement and optimize marketing efforts across channels. Managing the development of a federated login solution as part of the Suomi.fi integration. Product Owner in various KYC/AML projects, helping to find solutions, defining technology requirements and ensuring compliance with regulatory standards. Managing customer satisfaction measurement across digital channels supporting the organization to ensure alignment with company goals and improve overall customer experience.Supporting the technology department in onboarding a new software development partner, facilitating seamless integration and collaboration. Organizing a data protection forum to enhance data protection and streamline risk management practices, enabling more efficient project development in a regulated environment.Leveraging my media agency background to support sales and marketing efforts, optimizing digital marketing strategies to support sales.

Helsinki, Uusimaa, Finland

𝐋𝐞𝐝 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭 & 𝐈𝐦𝐩𝐥𝐞𝐦𝐞𝐧𝐭𝐚𝐭𝐢𝐨𝐧: Led the creation and deployment of K Consent, a cookie consent solution used across 70+ European websites, ensuring compliance with privacy regulations and enhancing user trust.𝐒𝐭𝐚𝐤𝐞𝐡𝐨𝐥𝐝𝐞𝐫 𝐄𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭: Collaborated with decision-makers in Sweden, Norway, Estonia, Latvia, and Lithuania to drive adoption and align with local needs.𝐒𝐮𝐩𝐩𝐨𝐫𝐭 𝐅𝐫𝐚𝐦𝐞𝐰𝐨𝐫𝐤: Developed a four-part support structure covering implementation support, reporting and analytics services, solution maintenance, and end-user support.𝐒𝐜𝐚𝐥𝐚𝐛𝐥𝐞 𝐃𝐚𝐭𝐚 𝐒𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐬: Designed and implemented the K-Group analytics and measurement framework, building a scalable infrastructure for comprehensive data collection and insights.𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐈𝐦𝐩𝐚𝐜𝐭: Enhanced data governance and compliance capabilities, empowering teams across European markets with reliable data for informed decision-making.

Helsinki Area, Finland

Responsible for Kespro web analytics, tag manager development, web-data quality development, conversion rate optimization (CRO), site speed & A/B testing, SEO strategy, and eCommerce development support.

Helsinki Area, Finland

Digital Analytics, Account Management, Project Management, Tag Management, Mobile Analytics Development, and Online Marketing Development.𝐊𝐞𝐲 𝐚𝐜𝐡𝐢𝐞𝐯𝐞𝐦𝐞𝐧𝐭: Successfully led the transition for a major telecom company re-launch under a tight timeline, ensuring all web analytics, marketing analytics, SEO, and digital campaign measurement systems were operational from day one. I contributed to rebuilding the client’s in-house digital team, supporting their transition from outsourced to robust internal capabilities.

Helsinki

Worked with some of the largest B2C companies in the Nordics, focusing on owned media development (SEO and site speed), digital analytics, tag management, CRO, and marketing data and insights. Additionally served as a Google Analytics 360 Service Manager.𝐂𝐥𝐢𝐞𝐧𝐭 𝐏𝐨𝐫𝐭𝐟𝐨𝐥𝐢𝐨: Managed up to nine clients simultaneously, handling a diverse range of tasks and projects. This included leading my own projects and executing tasks for technical setups in collaboration with a media agency partner.𝐓𝐞𝐜𝐡𝐧𝐢𝐜𝐚𝐥 𝐄𝐱𝐩𝐞𝐫𝐭𝐢𝐬𝐞: Managed and supported a variety of technical projects, ensuring smooth onboarding and setup for clients new or transitioned websites.𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭: Assisted in selling projects and participating in client pitches, contributing to the growth and success of the business.𝐊𝐞𝐲 𝐚𝐜𝐡𝐢𝐞𝐯𝐞𝐦𝐞𝐧𝐭: Successfully transitioned a major airline to Google Analytics 360, acting as the primary contact for analytics design, project execution, installations, and analysis. This project was a great learning opportunity as it involved working within the highly competitive airline industry, where accurate data and comprehensive insights are essential for success.

Website Development and Online Marketing

Conversion rate optimizer and web analyst for the Veikkaus site utilizing SAS, Google Analytics Premium and Visual Website Optimizer. Supported email- and display marketing teams with analytics and insights.

eCommerce site manager, online marketing (web, email, ancillaries, SEO) and events. Sales: Account Management, Product Management. Projects: Installations, IT, ERP, CRM.

Master Of Science - Ms, Mathematics

Applied Mathematics, Theoretical Philosophy, Theoretical Physics

Specialization Studies In Big Data Analytics

Change Management And Leadership Specialization

Education record

Econometrics And Marketing

Ict Project Management, Project Management, Ipma D