*Coach and consult with small business owners to develop their digital marketing strategies and social media best practices.*Create weekly email newsletters, curating content, writing copy, and formatting the message.*Maintain open lines of communication regarding progress, questions, and strategy suggestions in a remote work environment.

Worked in a matrixed team to manage all day to day promotional activities for up to four radio brandsOversaw the planning of events for up to 6,000 attendees and developed integrated communications plans and digital assets to support ticket sales; grew signature concert attendance by 77% resulting in the most tickets sold in the history of the event. Conceptualized and assessed creation of marketing copy, art designs, and final product to ensure maximum engagement. Collaborated with a 15+ person sales team to design campaigns tailored to our clients’ business objectives. Developed and executed format leading social media content strategy with heavy emphasis on Facebook and Instagram; increased post engagement up to 232%. Wrote and curated articles and other content for web, social media, and weekly email newsletters.

Worked independently to troubleshoot and resolve day to day issues to keep promotions and contesting moving smoothly. Collaborate with the sales team and their clients to create landing pages and optimize user experience that align with the client’s business objectives. Scheduled and facilitated brand appearances and community events each week, representing the company and our clients at these events. Revised sales copy for web, social media, and radio to increase audience engagement. Built relationships with the sales team and local agencies to create contesting opportunities for each of the cluster’s seven brands. Analyzed, identified, and reported industry news and trends to key stakeholders to enhance the cluster’s digital strategy.

Collaborated with supervisor to develop this new position. Developed and introduced best practices for financial management to a student staff in the outdoor programs department. Completed daily deposits and communicated any discrepancies in the daily cash flow to appropriate managers and the University’s Finance Department.*Launched new financial management practices for the University’s outdoor program.*Created a new training manual and daily tasks to facilitate best practices.

Developed knowledge of civil and structural engineering practices, marketing tactics, and the Adobe Creative Suite. Contributed to mock-ups, email campaigns, and social media content. Designed, presented, and executed a social media campaign involving participants at each of the company’s three locations. Maintained promotional materials including brochures, digital portfolios, and posters for external and internal communication.

Performed campus outreach and support the execution of weekend events with campus organizations. Transported students in 15 passenger vans as part of the Saturday Shuttle program. Coordinated shuttle pick-ups with student users and shuttle drivers.

Composed customer outreach emails, respond to customer concerns, pitch the product line to potential new clients and vendors. Developed and managed the company's social media platforms. Updated social profiles with relevant product and industry information. Utilized ConstantContact to update and review contacts, troubleshoot email problems, and compose customer emails (shipment announcements, holiday order reminders). Updated employee handbook to reflect expanding assistant responsibilities. Developed labels and tags for Zythos products.

Spent the summer in the woods, developing lesson plans and teaching children 5 to 17 years old outdoor living skills. Communicated with other staff members to schedule lessons with each group. Scheduled, managed and organized outdoor equipment shared amongst the staff. Supervised and promoted safety among campers and staff on the waterfront.

Worked with and cared for children ages 5 to 17 years in a rustic resident camp environment. Facilitated activities related to nature, personal, and interpersonal growth. Conducted efficient general maintenance of the site (e.g. cleaning, reorganizing, packing away and shutting down site). Professionally addressing parent questions and reporting the session's activities.