Experienced and skilled creative director and product lead with a long history in games industry, technology and design. Currently building a fresh social collaboration & betting service, and disrupting digital sales & productisation of services. Previously co-founded the legendary Finnish game community Aapeli and helped make the brand the second most well known in Finland among young people, after Google. Has collaborated with different sized game-, createch-, edutech- and health tech- companies solving design, usability and technical challenges.