"Most innovative company in the world" (International Business Awards 2024), Gold Awards for all our SaaS solutions (German Stevie Awards 2022, 2023, 2024).Simply clever decisions for your success in the market by bringing together all available 1st, 2nd and 3rd party data for AI-empowered modelling and recommendations:- SaaS / Data as a Service solutions for strategy, marketing and sales- continuous, automatic based marketing & sales benchmarking & optimization- big data market analysis & prediction- digital competitor analysis & benchmarking- customer / stakeholder / issues / influencer / location mapping and profiling- identification and qualification of attractive B2B leads (clients, suppliers, M&A targets)

Successful Digitization for Communications, Marketing, Sales- Strategy, Objectives, KPI- Monitorings, Analytics, Surveys- Technology, Channels, Campaigns- Organization, Processes, Qualification- Content, Community, Distribution- Impulses, Training, SparringVarious consulting projects also as external expert for comes / WAYES, companion, Markendienst, Haufe

Marketing & Digital Media

Building and managing the group-wide programs for Communications Controlling, Corporate Online and Social Media & Social Listening. Head and Consultant of cross-departmental projects ranging from Communications / Marketing Organization and Stakeholder Dialogue to IT System Implementation, Spin-offs and Brand Integration. Expert for Positioning in the Energy Turnaround, Renewables, Innovation, Issues & Crisis Management and Financial Communications spaces.

Germany's first e-commerce Web portal for the direct booking of certified freelancers offering household-, family- and nursing services.

In charge of all aspects of online-marketing such as concept- and content development for Web sites, SEO and SEM, online ad- and PR-campaigns, Social Media relations, community-building and market research.

Developing and benchmarking the sales communication. In charge of the corporate Web site, brochures and sales fair presence of nextpractice as well as all marketing communication of the company's subsidary, the Web-design and advertising agency Kubikfoto³.

Member of interdisciplinary, international research teamDevelopment and implementation of multi-method quantitative research design to find implicit bias in mass media and measure its impact on recipients.

B2B-PR and Analyst Relations for clients in the semiconductor, telecommunications and digital lifestyle space.Identified and networked with influential bloggers.

B2C-PR, monitoring & evaluation.

Editor of the youth-section of the newspaper.

PR copywriting, generating new media contacts, client relations