Ralf Jansen Email & Phone Number

Germany

Frankfurt Am Main Area, Germany

A) Leading, managing and coaching an international expert function team of 9 subordinates plus 3-5 free-lancing expertsB) Driving commercial success for BI by- delivering insights (via market research & business analysis) that lead to winning decisions and strategies- providing insightful, practical and actionable recommendations- ensuring an objective perspective of the gained insights- catalysing dialog with strategic insights to support decision makingC) Developing and establishing global and local processes to run Customer Insights & Forecasting with the most appropriate methods in a time- and cost-efficient wayD) Leading comprehensive special projects (incl. workshop facilitation) covering multi-therapeutic areas and cross-functional teams (IT, Procurement, HR, ...)

A) Leading, managing and coaching a global expert function team (of 4 to 8 subordinates) B) Developing, executing and communicating of global projects covering: - Primary Market Research (qual. & quant.) - Competitive Intelligence (primary & secondary) - Forecasting - KPI tracking & Reporting - Market Analysis - Knowledge Management and - Sales Force Effectiveness C) Translating market insights to global, regional/local stakeholders to make informed decisions regarding strategy, short, mid & long-term plans, marketing/commercial/ tactical programs D) Ensuring the launch readiness covering market & competitive environment knowledge and brand perception for new product launches as well as for life cycle management activitiesE) Evaluating Business Development opportunities with all necessary market intelligence instruments F) Optimizing sales force activities by centralized global segmentation and targetingG) Being the voice of the customer (consumer, prescriber, payer) to business decision-makingH) Developing and establishing global and local processes to run Market Intelligence/Business Insights activities with the most appropriate methods in a time- and cost-efficient wayI) Leading comprehensive special projects (incl. workshop facilitation) covering multi-therapeutic areas and cross-functional teams (IT, supply chain, HR, customer service, ...)

- Conducting global market research project (from project initiation to result implementation) - Developing, maintaining & running market/product forecasts for core brands and markets - Running management reporting system to support the Strategic Marketing Team

- Designing and conducting market research studies for Abbott’s diagnostic portfolio in European countries in order to track business performance versus key competitors for relevant corporate KPIs and metrics- Supporting local country organization in the implementation and optimization of regional sales management systems- Analyzing opportunities of new products and indication groups for the Abbott portfolio

- Analyzing quantitative data and provided monthly competitive sales reports and generated quarterly market forecasts for the different pharmaceutical business units (Cardiovascular, Antibiotics, “Life-style” treatments) - Carrying out qualitative research for the German cardiovascular division