We are specialists serving manufacturers and retailers with business intelligence providing; • Automated 24/7 updated information about your competitors or retailers pricing.• Any products, including private labels where we match on specifications so that you can match "comparables", are benchmarked against competitors of your choice. • Dynamic pricing recommendations set on your specific rules if you want,apply auto-pricing settings based on your preferred margins, stock or competitors actions. • Management and/or detailed reports help you decide your ranking, driving sales and margins. • Product and price on any local level, and currency, numer of products or competitors with global coverage.

As the African market is exploding and is rapidly digitalised we have an office in Abidjan where one of our projects since early January 2017 is helping the country to digitalise sports organisations and establishing a sponsor strategy with some 22 sports associations and their teams and active athletes.Padel structure and plants in collaboration with established organizations in place.CSR and sponsorship programs connecting sports and business on-going.Telco operator and fan clubs with a large number of contacts ready to implement for fast brand awareness.We are also looking at other opportunities within entertainment/gaming, health, utility and retail.If you are interested in opportunities for your business - don´t hesitate to get in touch.

We help companies grow reputation and profit in all disciplins -including tech innovation with some 50+ passionate specialists working tightly formed in teams making the difference and change aspired.My role is to integrate disciplins to reach defined KPIs and manage fullservice offerings in digital services, event, pr and advertising in a clear, effective and harmonised workprocess with a single point of entry team of specialists tailored for the tasks.

Consulting assignment for the startup of the Swedish/Norweigan Ogilvy PR and Socialmedia affiliate. Positioning the offering and agency to the market as well as establishing collaboration with media agencies.

Responsible for positioning, brand development, communication strategy, planning and implementation in all channels including PR, events and social media. Business development with partner development and strategic partnerships. Continuous reconciliation with HQ in Hong Kong.Planning, implementation and follow-up of sales campaigns against agents, travel managers and end customers.Results; already two weeks after launch 12% spontaneous recall in the target group (source NEPA), generated PR value of 12.2 msek (Source Retriever).The MTR Group, based in Hong Kong, is one of the world's largest train companies and today operates rail traffic on three continents: Asia, Australia and Europe. The Group had sales of about SEK 30 billion in 2012, with a pre-tax profit of approximately SEK 10 billion. Since November 2009, MTR is responsible for operation and maintenance of the Stockholm subway. The fact that MTR is now challenging SJ on their most profitable route Göteborg- Stockholm was a first step in the ambition of being a long-term and innovative player in the Swedish and Nordic rail markets.Ref. articles below.

At BerntzonBylund/Mindmakers I developed communication for Clients I already had as a independent consultant. Communication that made difference for Halebop PR incl. strategy and campaigns, 2EntertainGroup (Wallmans and Golden Hits) and Havsvidden Resort. All clients was helped out in an integrated fashion of selected communication channels.

I was part of the executive and new business team of Jung von Matt, an fullservice integrated advertising agency based in Stockholm. I won and managed several clients including; Best Western, Dagens industri, Ellos, Ernst & Young, MTG Group and Spendrups.The agency grow rapidly from 5 to 25 employees in 5 years and won several creative award creating a very strong reputation for innovative digital deliverables.

Extensive experience of integrated communication disciplines multiple markets. New Bizz coordinator, and pitching officer. Responsible for winning ATG (gambling company who raised their turnover with 600MSEK 2003) Hemglass Ice cream. Service design projects assigned by SVID, identifying business opportunities resulting in a model featured in a book and resulting in projects for AGA and Telia. Other clients: IBM Nordic, SAP Nordic, Dove, Comfort, Stockholmshem, Svenska Spel, Chiquita. Extensive work and collaboration with all four Nordic markets. Part of extended Ogilvy board Responsible for engaging our Åre office managing clients such as Holiday Club launch (best business hotel 2005 and 70% bookings full summer), VM2007 Alpine skiing. Destination design projects with Åre and Funäsdalen. Atea/ Martinsson; fusion of two IT-companies PR, webcasts, advertising and strategic documents for their new merged company.

Fanglobe.com was a music startup company for fanbased marketing. I was responsible for restructuring organisation, initiating partnerships and developing short- and long-term revenue streams. Closed deal with Telia, Scandinavia’s largest operator, for distribution and marketing of mobile entertainment services. Responsible for brand & communication.

Pioneers in the digital music downloads and community. I accepted the position in January 1999 after heading up the winning pitch for deo’s international business through Ogilvy. After internal restructuring, deo.com offered me a position in their new management team. I was responsible for all brand communication across six markets as well as partner relations and business development. Managed to get IBM to run deo.com as a reference case Ad in six European markets.Article in business press after raising first round of 70 million sekhttp://www.di.se/artiklar/2000/10/3/deocom-tar-in-70-nya-miljoner/

Account Supervisor (across all disciplines, putting integrated marketing theory into practise). My largest client was IBM Europe, Systems & services (consulting) I also handled web-specific and general assignments worldwide for IBM’s Small to Medium Business Division and their general Brand communications. My responsibility was to develop campaigns for the EMEA client and implement the work with local agencies on 12 markets.

Responsable for international clients Brands performance in Sweden - adaptations and local assignments. Brands in my portfolio; American Express, Lever (Comfort, Dove, Ponds etc), Ford Motors, Compaq Computers. I was also working on several local clients such as Korvbrödsbagaren and Falcon Beers. All channels.