Development and management of new business area: Interim Leadership and Specialist Project Management.Leadership +15 years: managing director SME, team and business units360o Marketing: international and local strategies (consultant and in-house) PR and communication: international and local strategies (consultant and in-house) Project management: market and consumer insights, concept-business development, internet platformsCommercial: trade and b-to-b support strategiesBrand: development and strategies (consultant and in-house)Other assignments: board memberships SME, marketing and brand teacher, ad-hoc advisorResided in: US, UK, Italy, Germany, Australia, France, Spain and Sweden.Sports: alpine and cross country skiing, squash, golf and sports in general.Sectors: consumer goods, industrial, consultancy, destination/regions, sports, IT/telecom, food & beverage, defense, etc.I have built a platform of experiences and competencies through leading positions in different companies and consultancy businesses. I have held several MD and management positions, working with international marketing, brand development, design, PR and communication. I have lived and worked abroad for more than 30 years which has given me an interesting mix of competence and experiences, cultural insights and useful knowledge from a variety of sectors. I’m often assigned to lead special projects: i.e. market and product strategies, market and consumer insights, concept and business development, e-platforms, etc.