James Procter

James Procter Email and Phone Number

Creative Director | AI Focused | Cannes D&AD @ One Small Step Collective
melbourne, victoria, australia
James Procter's Location
Bentleigh, Victoria, Australia, Australia
James Procter's Contact Details

James Procter work email

James Procter personal email

About James Procter

James has been involved in the Australian and Asian advertising industries for over 20 years. He is passionate about understanding people and data driven creativity that creates engagement. He is Co_Founder of creative agency One Small Step Collective and data agency Ground Control.Before founding the agency, he has helped transform big multinationals like Ogilvy, TBWA and Y&R, leading the creative product as the Executive Creative Director. Throughout his career, James has delivered campaigns on a diverse client list including well-known brands like Coca-Cola, adidas, Virgin Australia, Audi, The Federal Government, Nestle, Stihl and the Traffic Accident Commission (TAC).Along the way, he’s had success at numerous international advertising award shows from Cannes Lions, D&AD and The One Show but more importantly, the work delivered has been recognised as effective in building business and brands.

James Procter's Current Company Details
One Small Step Collective

One Small Step Collective

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Creative Director | AI Focused | Cannes D&AD
melbourne, victoria, australia
Employees:
8
James Procter Work Experience Details
  • One Small Step Collective
    Founder And Creative Director
    One Small Step Collective Jul 2013 - Present
    Melbourne, Australia
    At our heart, we are a digitally focused, creative agency. We add value to our client's business by creating 'Stories that Stick'.Our agency is filled with naturally curious people. It is built on the fact that consumers and business have changed and the old agency model simply isn't structured to handle a rapidly changing, agile world.Our offering is built around the three, deeply experienced disciplines of Business, Strategy, and Creativity. We use these skills to truly understand the business or brand challenge. We then supplement this team with the specialists needed to achieve a specific task or challenge. This means we build to need and complement existing resources, like other agencies or a client's in-house resource, rather than just replace or duplicate. Our clients range from the Federal and State Government and big multinationals all the way through to smaller clients and tech start-ups. We are proudly a different agency to each of them, from providing real-time data, analytics and insights, to web/app builds, social campaigns and traditional advertising mediums like TV, print and outdoor. We believe the best creative work is data driven, rich in insight and instance. This is the reason we were chosen to be the Australian and New Zealand partners for Crimson Hexagon. We know it's the world's best social insights platform and the richness of its data gives our clients a clear advantage in the marketplace. We are super excited about technology and what's happening in the communications space. So if you are a product or brand that could use a hand, make sure you reach out for a chat.
  • Ground Control Data
    Director
    Ground Control Data Sep 2020 - Present
    Melbourne, Victoria, Australia
    We are the regional partners for a suite of hand-picked, market-leading adtech and data insights platforms.We specialise in data and analytics collection and insights to help brands understand, optimise and predict marketing outcomes - Ground Control resell, support, and help implement the following technologies:Blackwood Seven: https://blackwoodseven.com/#aboutBrandwatch: https://www.brandwatch.comPi-Datametrics: https://www.pi-datametrics.com/Global Web Index: https://www.globalwebindex.com/We work directly with advertisers and consultancies to power their services.
  • Brandwatch
    Partner - Australia And New Zealand
    Brandwatch 2015 - Feb 2024
    Australia
    One Small Step Collective is the Australian and New Zealand partner for Crimson Hexagon- the world's leading social insights platform. Powered by a patented machine learning algorithm that was developed at Harvard University, Crimson has an in-house data library of more than a trillion posts. We like to think of it as an amazing window into what the world is thinking on any given subject all the way back to 2008. Clients include leading, global organizations such as Nike, Pepsi, BHP (South32), Google, General Mills, Starbucks, Microsoft, and Twitter, and agencies such as Ogilvy, Edelman, and We Are Social. We help clients turn rich data into insights and actions that transform their business.
  • Tbwa
    Executive Creative Director
    Tbwa Aug 2012 - Jun 2013
    Hong Kong
  • Ogilvy & Mather Singapore
    Executive Creative Director
    Ogilvy & Mather Singapore Aug 2011 - Aug 2012
    Singapore
  • Young & Rubicam
    Chief Creative Officer
    Young & Rubicam Jan 2010 - Aug 2011
    Singapore
  • George Patterson Y&R
    Executive Creative Director
    George Patterson Y&R Nov 2008 - Jan 2010
    Sydney, Australia
  • Cummins&Partners
    Creative Director
    Cummins&Partners Oct 2006 - Oct 2008
    Melbourne, Australia
  • Clemenger Bbdo
    Writer
    Clemenger Bbdo 1998 - 2006
    Melbourne, Australia

James Procter Skills

Integrated Marketing Advertising Creative Direction Creative Strategy Brand Development Digital Strategy Concept Development Strategy Art Direction Outdoor Advertising Digital Marketing Marketing Communications Interactive Marketing Brand Architecture Branding And Identity Creative Development Digital Media Corporate Identity Corporate Branding Interactive Advertising Idea Generation Copywriting Experiential Marketing Direct Mail Marketing

James Procter Education Details

Frequently Asked Questions about James Procter

What company does James Procter work for?

James Procter works for One Small Step Collective

What is James Procter's role at the current company?

James Procter's current role is Creative Director | AI Focused | Cannes D&AD.

What is James Procter's email address?

James Procter's email address is pr****@****ail.com

What is James Procter's direct phone number?

James Procter's direct phone number is +614887*****

What schools did James Procter attend?

James Procter attended Rmit University, The Communications Council Of Australia - Award School, Wesley College.

What are some of James Procter's interests?

James Procter has interest in Education.

What skills is James Procter known for?

James Procter has skills like Integrated Marketing, Advertising, Creative Direction, Creative Strategy, Brand Development, Digital Strategy, Concept Development, Strategy, Art Direction, Outdoor Advertising, Digital Marketing, Marketing Communications.

Who are James Procter's colleagues?

James Procter's colleagues are Dyl Wal.

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