- Currently implementing Redux to improve client-side performance.- Built AWS S3 integrations to give partners the ability to upload data in CSV files.- Created email campaigns to engage users with content based on their expressed interests.- Integrated with Mailchimp to identify and engage various user types in innovative ways.- Enhanced SEO through programmatically constructed meta data throughout the site.- Applied multiple strategies to address malicious visits and bot user signups.- Implemented minimal animations to draw attention to overlooked features. - Built user-specific & actionable plans derived from content tagged with user-followed topics. - Partnered with stakeholders to design & build Dogly’s homepage to show all that Dogly offers.- Led the product development lifecycle of new ways to browse Dogly content, called Channels.- Thoroughly migrated all static copy to config variables for site admins to update at will.

- Shifted focus between backend to fullstack to frontend as required by the product roadmap. - Acted as the technical team lead to guide in all aspects of feature planning and road-mapping.- Took initiative to onboard engineers & liaison between stakeholders & the engineering team.- Led adherence to agile practices beginning with sprint planning & daily standup.- Built an integration for 15 minute grocery delivery services to bulk order Dogly products.- Significantly increased user engagement with a full deck of notifications via email.- Led creation of a full-featured “community” platform with comments, likes, & shares on posts.- Alleviated admin reporting tasks with Stripe webhooks, Heroku dataclips, & Google Sheets.- Improved subscription offering with live chats built from integrations with Zoom & Stripe.- Built out our created-in-house CMS with additional features including scheduled posts. - Iteratively completed many years of outstanding Gemfile & Package.json upgrades.

Store Director, J.Crew + Madewell NYC, NY - Columbus Circle- Frequently achieved #1 increase to plan & last year sales in the NYC region through 2018.- Successfully launched Madewell store in J.Crew store, first of kind within umbrella brand.- Improved morale through team-made satisfaction surveys, increasing score by 20% in 1 yr.- Increased sales trajectory through fitting room service & higher units per transaction.- Leader in company for credit card sign-up, -30% last year Q2’16 to +60% last year Q3’16.Associate Store Manager, J.Crew NYC, NY -Columbus Circle 06/2015 - 05/2016- Scheduled processes & associates in store at a +90% efficiency score within Dayforce HCM.- Participated in assessment of SASS products and feedback to providers. - Increased stylist sales by 25% through consistent & effective relationships with clients.Store Director Arlington, VA - Pentagon City Mall 11/2014 - 06/2015- Improved systems service, raising variance to plan from -18% Q3’14 to +1% Q4’14.- Provided initial training for store directors within the DC MD VA market.- Recruited, hired, & developed an HR assistant manager into a market training role.- Asked to partake in rewriting company-wide training materials with the home office in NYC.Store Director Washington, DC - F Street 11/2013 - 11/2014- Maintained company-wide #1 visitor to customer conversion for full year at rate above 25%.- Surpassed sales goals for 3 quarters topping out at rate of +15% to the previous year.- Recognized as #1 in customer service in SE region for Q3’14 through exceptional service. - Achieved mid-year LP goals through exceptional associate customer service skills.- Asked to train & coach managers within the market during rollouts of new SASS products.- Provided initial training for managers in region & provided follow-up plans to directors. - Chosen to take leading operations role in openings & relocations within the DC MD VA market.

- Managed 12 million dollar flagship location, within the top five volume stores of the company.- Hosted company-wide quarterly visual prototype process with store-opening level shipments.- Implemented web-based communication tools to engage a team of up to 100

- Mentored & developed 6 managers into store management level positions across market.- Developed community ties through local businesses, media sources, and non-profit groups.- Held store opening event for 300 customers, driving $30,000 in 2 hrs, with a $1,500 budget.- Assisted District Manager guiding other store managers for large-scale objectives.- Monitored opening process from turnover to opening for experimental accessories boutique.- Achieved record-breaking sales while relocating a store in the Q4'09 after 15 years of business.- Earned investment from part time staff by encouraging ownership over areas of business.- Improved average loss prevention audit scores by 8/100 points in high theft environment.- Scheduled processes & employees of a 10mil location to achieve payroll targets.

- Managed men’s department visual prototype for Back to School in San Francisco for 3 years.- Shortened men’s merchandising store opening process by 40% over 12 store openings. - Highlighted in internal documents for innovative web & catalog aligned merchandise displays.- Consistently highlighted for merchandising & display across all departments from home stores.- Managed district workshops to complete seasonal set-ups in 50% of average time.- Prototyped integration of clothing & home goods for Spring visual prototype in Santa Monica.- Part of a leadership team who grew a new business from 4mil to 10mil in 4 years.