As the Co-Founder and Executive Producer at Kissd, I have channeled over 20 years of industry experience into forging a unique agency that blends creative storytelling, strategic brand development, and innovative content production. Our approach at Kissd addresses the critical challenge of creating social media content that not only captivates and engages audiences but also drives brand growth and significant ROI.Our 'Creator Catalyst' process sets us apart in the industry. We synergize the raw, authentic creativity of independent content creators with our extensive advertising expertise and advanced production techniques. This methodology results in genuine content strategically aligned with brand objectives and polished to the highest standards.Our history of successes includes transformative social media campaigns and comprehensive branding overhauls for major clients like Honda, Acura, SpaceX, Toyota, Infiniti, Land Rover, Jaguar, Adidas, Nike, American Express, Amazon Studios, YouTube, and Sony. We pride ourselves on our expertise in the automotive sector, especially in the realm of electric vehicles, demonstrated by our award-winning work for Nissan Leaf and our pivotal role in launching Toyota's first social media accounts and the Acura NSX on the Super Bowl.Kissd is a hybrid agency and production company integrating creative development, content production, and deep social media expertise. We leverage the latest tools and trends, including generative AI, to ensure our content resonates with current audiences and leads in innovation. Our commitment to authenticity, combined with strategic insight, has allowed us to consistently outperform traditional agency partners, growing our relationships and expanding our portfolio with each passing year.

At Some Light On, I draw on over two decades of industry experience to offer specialized operational production and creative leadership consulting. I deliver bespoke solutions that align with each client's unique challenges and goals, emphasizing efficiency, strategic production planning, and resource optimization.My role involves a hands-on approach to consultancy, where I directly engage with all project stages, from strategic development to execution. This ensures that every project benefits from a tailored strategy, combining innovative, creative concepts with practical operational insights.The consultancy's success reflects my ability to merge deep operational knowledge with a creative vision. This duality enables the delivery of creatively compelling and operationally sound projects, meeting the high standards of today's complex and dynamic production environments.Clients include:Speed Ventures - Auto racing event productionmOcean - Entertainment creative agencyArtifact - A non-fiction content studioRoygbiv - Animation and design studioSocial Control - Social media content strategy and production

As Head of Production for the Google Global Account at Media.Monks, I built and spearheaded a diverse and talented production team, excelling in interactive, digital, animation, live event, and video productions. My primary focus was on assembling and nurturing a group of skilled producers, creating an environment ripe for innovation and creative exploration.Under my leadership, the account flourished, expanding from $4M to $27M in annual revenue in just over 2 years. This growth was a testament to our team's proficiency in managing complex, multi-disciplinary projects, and it played a significant role in reinforcing Media.Monks' standing as an adaptable and innovative company within the industry.

In my short but impactful freelance tenure as Executive Producer at MullenLowe U.S., I led the social media launch of the 2019 Acura RDX. This project encompassed a range of production elements, including live-action shoots, post-production, VFX, and 360° content capture. Additionally, I produced a fun video for the new Thermal Orange Acura NSX, showcasing my ability to blend creativity with technical expertise.As an Integrated Producer/Product Manager in R&D, I was central to developing an integrated CarPlay, iPhone, and AppleTV app prototype for the Acura NSX supercar. My role involved creatively developing the app from concept to a fully functioning prototype, managing the user experience and interface, and coordinating with Acura's PR and marketing teams. This also included direct collaboration with Honda/Acura engineers and managing the iOS app engineering and UX design teams. The project was an exciting blend of technology, creativity, and hands-on testing, including in-vehicle road testing.

I worked at Mullen as a Digital Producer to develop an integrated CarPlay, iPhone, AppleTV app prototype for the new Acura NSX supercar. I played the central role in managing and driving all facets of the production of the app including: creatively developing the idea from its initial thought into a fully functioning prototype, managing and personally developing the user experience and interface of the app, working with and presenting to Honda’s PR and Marketing teams, working directly with the Honda/Acura engineers who literally designed and built the NSX, managing the iOS app engineering team and front end UX designers, all QA and testing of the app including in-vehicle road testing (so much fun!), etc.

At Speed Ventures, I embraced the role of Event Production Director, where my primary objective was to restructure and optimize the operational framework of this leading high-performance auto racing event organizer. My approach was analytical and strategic, focusing on enhancing efficiency and profitability.I implemented a comprehensive event production process, significantly improving operational efficiency. This allowed the company to run with fewer employees and increased revenue generation and profit margins.My tenure at Speed Ventures marked a significant growth in the company's social media presence and event attendance. I was instrumental in nearly all events selling out and attracting 30,000 new Facebook followers through targeted marketing strategies, significantly boosting the company's visibility and engagement.

As Founder and Managing Partner of HAUS Los Angeles, I utilized my expertise in creative content production to transform the company into a leading digital and interactive powerhouse. This strategic shift coincided with the advertising industry's transition from traditional media to digital platforms. My vision was to position HAUS at the forefront of this evolution, leading the industry in digital, interactive, and content production My creative expertise in these areas was instrumental in distinguishing HAUS in a rapidly changing media landscape, ensuring that we not only adapted to these new mediums but also set new standards in digital and interactive storytelling.I led HAUS in developing innovative digital and interactive solutions, including web and mobile sites, apps, experiences, and banner campaigns. This pioneering work not only set new standards in the industry but also expanded our portfolio to cater to a digitally-savvy audience, attracting renowned clients such as Toyota, Google, Ford, Coke, Adidas, and Microsoft, a testament to our innovative approach.My role encompassed comprehensive operational management and creative production. I was intimately involved in every aspect of the business, from the initial conceptualization of digital strategies to the execution of high-impact projects, ensuring we stayed ahead in an evolving digital landscape.Under my leadership, HAUS not only adapted to the changing media environment but also thrived, establishing itself as a leader in innovative digital production. Successfully navigating the industry's digital transition, HAUS solidified its global reputation as a top interactive production company, celebrated for its creative ingenuity and technical excellence.Clients: Google, Ford, Coke, Adidas, Grey Goose, Powerade, Playstation, EA Sports, Microsoft, FedEx, Samsung, Peet’s Coffee, Allstate, Cisco, etc.

Resource management web application for managers and producers.

As the Founder and Executive Creative Director of Transistor Studios, my vision was to create a creative haven where outstanding talent could flourish. My leadership was centered on curating an internationally recognized roster of directors, a feat that positioned Transistor as a beacon in the motion graphics industry. This effort was instrumental in attracting a who’s who of creative talent fostering an environment where innovative design and animation thrived.I led a bi-coastal team of more than 35 designers, animators, and production artists, along with nine design directors, managing a wide array of projects. In 2006 alone, our team produced over 300 projects, generating revenues exceeding $8.5 million. This high volume of work underlined our studio's capacity for exceptional output and our commitment to maintaining high standards in every project we undertook.Transistor Studios rapidly gained international recognition and respect for its artistic and commercial achievements. Our work was not only commercially successful but also widely celebrated and awarded in the industry, a testament to our unique blend of artistic vision and technical excellence.Clients: MTV, VH1, Toyota, Coca-Cola, Volkswagen, Fox, UFC, NBC, Cheetos, Sprint, Hyundai, Miller Lite, Comcast, Nickelodeon, NCAA and many more.