Jaroslav Barták Email & Phone Number

Prague, Czechia

Liberec, Cz

Hlavní Město Praha, Česko

🔹Paywall - I specialize in optimizing and innovating access strategies for our paid content. My role involves analyzing user behavior, conducting A/B testing, and collaborating with development, marketing, and content teams to align technological innovations with business objectives, enhancing revenue growth and sustainability.🔹Yield - Management of the advertising system ensuring proper and fast delivery of ads across the entire VLM portfolio.🔹Analytics - Responsible for funcionality of our GA4 and events as requested by stakeholders (primarily BI), ensuring measurement accuracy, and addressing cookie consent issues.

Prague, Czechia

We are bringing fun and enjoyment to all of our RONDOgo users across Czechia, Slovakia, Hungary, and Romania.🔸PRODUCT OWNERSHIP - responsible for execution of all processes in the product lifecycle, including design creation, product research, market research, competitive analysis, planning, definition, requirement development, creating user-stories and timely release of new features on all our websites (rondo.cz, rondogo.sk, rondogo.hu, and rondogo.ro).🔸ANALYTICS - GA4/GTM - responsibility for the functionality and accuracy of GA4. Creating data reports. Close collaboration with digital marketing to pass conversion events to GA and Pixel as needed through GTM.🔸BACKOFFICE - Development of internal administration and the implementation of processes (order shipment, invoice generation, and the creation and deployment of modules in the internal administration of different website sections). Planning prizes in individual competitions.

Liberec, Czechia

I was responsible for managing and improving the product catalog in the Auto-moto section which contained over 12 million products listed on heureka.cz / sk, a leading e-commerce platform, operating in the Czech Republic and Slovakia.🔹Management and improvement of the product catalog's quality across the entire automotive segment on the heureka.cz and heureka.sk websites.🔹Prioritization and subsequent fulfillment of requests from stakeholders (users, businesses, SEO, product department, sales, BI, development, customer success).🔹Participation in user testing (AB tests, surveys).🔹International collaboration with other content departments across the company.🔹Collaboration in generating input for development (bug reports, administrative improvements, etc.).🔹Creation and work with numerous data reports.🔹Supervision, coordination, and communication with external workers.

Stráž Pod Ralskem, Liberec, Czechia

I was responsible for the care, custody, and control of inmates in a detention facility. My primary role was maintaining order and security within the facility and enforcing rules and regulations.