Senior Product Marketing Specialist
Current-Product Marketing: developed monthly Product Spotlight blog series to showcase different components of the SIS Complete product suite. -Communications: partner with product experts to develop communications to inform clients about new/upcoming features and important product changes.-Event Management: coordinate and host SIS New Features webinars, product demonstrations, and client community events. Develop pre and post-event workflows and communications.-Marketing Operations: manage marketing projects and deliverables. Drive weekly/monthly department objectives. Work with CMO to set annual strategy and break down into actionable monthly plans. Provide monthly and quarterly analysis of marketing performance. Track month-to-month department spending and work with CMO to set/update budget.-Onboarding Colleague - partner with new hires to help them navigate their first 90 days and better understand the SIS culture. Served as onboarding colleague to 4 new hires since October 2022.