NEXT is a SaaS provider for the construction industry. Our products include cloud-based project and business management tool for construction, maintenance, and contractor business. Our products impact on our customers business is significant and our market opportunity is very large. My role consists of leading the sales organisation on existing markets but also establishing new geographical markets and building a European sales organisation. NEXT strategy is organic growth and growth through acquisition. Since start of 2014 -2021 we have delivered over 50% CAGR.

Nortech Telecom is a leading provider and distributor of Telecom solutions for the SME market in Sweden and Nordics. We sell through nationwide resellers. Offering include cloud PBX/switches and operator services both mobile MVNO and Sip-traffic. Visit www.nortechtelecom.se for more information.

Head of Tele2:s product marketing for mobile telephony and mobile broadband in the Swedish residential market. Directly responsible for P&L, budgets, pricing, campaigns, product development and product life cycle management. Highlights include: * Launch of mobile broadband 4G portfolio* Driving high growth and profitability on mobile post-paid* Launch of new fixed line replacement service* Delivered strong turnaround in customer satisfaction, reached 1st position in 2013 for mobile broadband in the anual survey Svenskt Kvalitets Index (SKI) * Member of Tele2 residential leadership team* Revenue responsibility exceeds 5bn SEK.

Responsible for fixed line telephony and xDSL broadband in the residential market in Sweden, leading a group of 5 product managers. Highlights include strong turnaround of ADSL business and merge with of daughter company Optimal Telecom.

Responsible for campaign management, product profitability, customer retention and customer service. Launched new mobile pre-paid brand (Parlino) on Swedish market during 2007 targeting youth segment, which was a great success. Optimal-Telecom was number three in the Swedish fixed line market. I was part of the Optimal management team facing a broad range of operational and strategic challenges.

Worked with business transformation & Nordic integration projects within the financial sector. Experience from banking, insurance and capital markets.

Sales and project manager at one of the top emerging Swedish CRM companies. Worked with market units to develop and streamline sales and market processes.