Jasen Lawrence Email & Phone Number

Lake Placid, Ny, Us

- Provide strategic direction & implementation for digital products and their performance.- Work with Director of Marketing to set marketing and campaign goals -- ensure results are being monitored, adjusted as necessary, etc.- Provide oversight, guidance and final approval for paid media placements. - Provide educational support for staff and marketing partners.- Oversee internal budget.- Work with Data Analyst, Media Buyer, etc. to ensure that a clear evaluation of data is happening across all marketing efforts and through the appropriate channels internally & externally.- Work with videographer, photographer, Content Manager,and Director of Marketing to have final say on photo / video acquisition, production, budget, etc.- Oversee design team workflow.- Oversee analyzing & implementation of travel research.- Oversee all IT, equipment maintenance / repair.- Continuously monitor industry trends, consumer trends, industry researches, etc. in order to implement best practices across all levels of the marketing program.

Lake Placid, Ny, Us

- Identify needs to be included in marketing strategies- Increase market share by developing marketing plans and programs- Maintain marketing staff by recruiting, selecting, and training employees- Maintain marketing staff job results by counseling and disciplining employees; planning, monitoring, and appraising job results- Assign tasks to individual staff members and monitor completion of projects and analyze if goals are met- Collaboratively work with other directors to coordinate social media and promotion of conference center- Oversee storage of websites - server maintenance, etc- Oversee technology issues, including phone system, email, computers etc.- Maintain professional relationship with local businesses, reporting boards, and local organizations- Execute annual conversion study and report findings to governing bodies

Lake Placid, Ny, Us

- Design and maintain websites, databases and reservation systems using authoring and scripting languages, content creation tools, management tools and digital media. - Maintain web, file, and database servers.- Identify problems uncovered by testing or customer feedback and correct problems or refer problems to appropriate personnel for correction.- Work cooperatively with key team members, clients and vendors.- Local Network Troubleshooting- Development of web solutions to meet marketing needs- Integrate new technologies into Web environment to maintain cross-platform and cross-browser compatibility from a variety of different environments.

Directed IS operations including computer operations, technical support, systems analysis and programming. Directed database management, telecommunications, IS training and microcomputer technology. Established technical priorities, standards, and procedures. Ensured sufficient systems capacity for organizational needs.

Lake Placid, New York, Us

Custom website development and service implementation, primarily in PHP and ColdFusion.

- Solve systems integration problems for client websites.- Integrate PHP, ASP, JSP, and Javascript applications with designer's vision.- Manage client projects, setting realistic time lines and meeting them.- Linux and Windows server management.- Heavy object oriented based PHP development

Huntingdon, Pa, Us

- Manage Projects associated with Juniata College IT infrastructure.- PHP Programming when needed to meet project deadlines.- Training of existing staff for new emerging technologies.- Digital Video Editing Project Management

- Developed CMS systems for client sites.- Created dynamic Javascript applications to integrate with CMS systems.- Created unique original designs.

Computer Science

High School Diploma, Computer Science