Jesus Serrano
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Jesus Serrano Email & Phone Number

Reputation and Crisis Management Lead at the World Economic Forum at World Economic Forum
Location: Geneva, Geneva, Switzerland 20 work roles 4 schools
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Reputation and Crisis Management Lead at the World Economic Forum
Location
Geneva, Geneva, Switzerland
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Jesus Serrano is listed as Reputation and Crisis Management Lead at the World Economic Forum at World Economic Forum, a company with 3332 employees, based in Geneva, Geneva, Switzerland. AeroLeads shows a matched LinkedIn profile for Jesus Serrano.

Jesus Serrano previously worked as Reputation and Crisis Management Lead at World Economic Forum and Communications Manager in Ukraine at International Committee Of The Red Cross - Icrc. Jesus Serrano holds Digital Excellence Diploma, Digital Disruption, Digital Strategy, Analysis And Digital Marketing, Artificial Intelligence from Imd Business School.

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World Economic Forum

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About Jesus Serrano

I am a communications manager at the International Committee of the Red Cross (ICRC), with over 18 years of experience in journalism, public relations, and international development. I lead the communications activities in Ukraine, including during crises, setting the strategic direction, planning, monitoring, and evaluating the delegation's communication objectives, and supervising and providing technical support to a 20-member team.My core competencies include creating compelling content that bridges diverse audiences and promotes positive change, using various platforms and formats such as articles, videos, infographics, virtual reality, and more. I also excel at fostering strategic and crisis communications, digital and marketing communications, media relations, and development advocacy, offering guidance and coaching to colleagues on content-related matters, and ensuring brand coherence and impactful messaging. I have a multicultural awareness and a global perspective, having engaged with international teams and audiences in different regions and contexts. Proficient in five languages, I am passionate about leveraging linguistic diversity to enhance cross-cultural communications. As a dedicated advocate for international development, I am enthusiastic about contributing to global change by connecting people through meaningful storytelling.

Listed skills include Media And Entertainment, Social Media, Fundraising, Moodle, and 45 others.

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World Economic Forum
World Economic Forum
Reputation and Crisis Management Lead at the World Economic Forum
cologny, geneva, switzerland
Website
Employees
3332
AeroLeads page
20 roles

Jesus Serrano work experience

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Reputation And Crisis Management Lead

Current

Geneva, Switzerland

Nov 2023 - Present

Communications Manager In Ukraine

Kyiv, Kyiv City, Ukraine

Responsible for setting the strategic directions of the communications activities in Ukraine, including during crises. In charge of the orientation, planning, monitoring, and evaluation of the delegation's communication activities while supervising and providing technical support to a 20-member team involved in community engagement, public and digital.

Sep 2022 - Nov 2023

Near And Middle East Communications Head Of Sector

Geneva, Switzerland

As team leader for regional delegations, I provided strategic communication advice, developed and managed the implementation of the regional communication strategy, and led efforts to meet communication objectives within the regional strategic framework. Identified and promoted communication best practices, flagging opportunities for improvement. Helped.

Oct 2019 - Sep 2022

Regional Communications Manager For Mexico, Central America And Cuba

Mexico City, Mexico

Executed and implemented the Regional Delegation's communication strategy and activities across diverse operational contexts, including Mexico, Honduras, El Salvador, Guatemala, and Panama. Spearheaded the development of highly effective social media platforms and tools, optimizing the ICRC's messaging and perception impact. Managed and supervised the.

Nov 2017 - Oct 2019

Media Relations And Spokesperson

Jerusalem

Managed the delegation's media relations, served as the spokesperson, and established a network with international correspondents. Assumed the role of the communication manager on an interim basis. Pioneered the creation of the inaugural ICRC video employing Virtual Reality technology. Crafted articles for international media, formulated news releases and.

Mar 2016 - Jul 2017

Communications Officer

Abuja, Federal Capital Territory, Nigeria

Managed the media coverage during the visit of the ICRC's President to Nigeria, ensuring impactful coverage by globally renowned media outlets such as BBC and CNN. Generated compelling articles and audiovisual content, which gained publication in global media, including The Guardian, El Pais, Le Monde, Thomson Reuters, Jeune Afrique, and O Globo. Curated.

Mar 2015 - Mar 2016

Communications Specialist

Geneva, Switzerland

Communications Specialist at the International Trade Centre.Wrote articles, highlights, press releases, and web stories covering trade-related and event-focused subjects for ITC's website and other communication outlets, including the corporate magazine "Trade Forum," and public reports in English, French, and Spanish. Generated multimedia content and.

Aug 2014 - Mar 2015

Advocacy & Communications Officer

London, England, United Kingdom

Developed and implemented the Count Every Child Advocacy Plan, focusing on Digital Birth Registration initiatives. Orchestrated the global, regional, and national launch and dissemination of Count Every Child's latest research finding, ensuring seamless internal and external communication on a worldwide scale. Offered adept project management support.

Nov 2013 - Jul 2014

Communication Officer & Community Manager

Port-au-Prince, Département De l'Ouest, Haiti

Supervised the social media channels and developed the digital strategy. Produced audiovisual content, such as the "24 hours with a blue helmet" series and international campaigns in five languages. Proactively crafted and maintained content for the Mission's website and Social Media platforms, enhancing the online prominence. Played a pivotal role in.

Aug 2011 - Nov 2013

Communication Officer And Web Content Editor

Geneva, Switzerland

Crafted articles, newsletters, and promotional content for the International Law Programme, ensuring clear and compelling communication. Generated reports and multimedia resources tailored for face-to-face activities and educational courses centered around International Environmental Law. Conducted informative interviews with experts in the field..

Apr 2011 - Aug 2011

Journalist

London, United Kingdom

Wrote and translated articles from English into Spanish for the News Department. Utilized Photoshop expertise to edit images and create visuals for various content, including interviews and published information on the website.

Jan 2011 - Mar 2011

Songwriter

Paolo Meneguzzi

Lugano, Ticino, Switzerland

Songwriter and adaptation of the Paolo Meneguzzi's album "Mi Misión"

Aug 2010 - Sep 2010

Author

Milan, Lombardy, Italy

Conceptualized and authored a series of 10 30-minute TV programs for Discovery Channel, exploring the intersection of science and sports

Feb 2010 - Jun 2010

Journalist

Lugano, Ticino, Switzerland

Served as Editor in Chief for various TV programs catering to a diverse general audience, spanning topics such as health, cultural magazines, children's content, and quiz shows. Took on roles as presenter, commentator, and anchorman, contributing to engaging content delivery. Crafted scripts and orchestrated documentary production. Oversaw television.

Oct 2005 - Feb 2010

Communication Officer

Webtourstudio

Ravenna, Emilia-Romagna, Italy

Authored articles and a monthly newsletter, capturing diverse website content topics. Translated articles from Spanish to Italian.

Jan 2005 - Jul 2005

Assistant Producer

Sol Música

Madrid, Community Of Madrid, Spain

Production of several video clips

Oct 2004 - Nov 2004

Assistant Producer

Madrid, Community Of Madrid, Spain

Production of several video clips

Sep 2004 - Oct 2004

Reporter, Cameraman And Film Editor

Valladolid, Castilla And Leon, Spain

Fulfilled roles as a film editor and broadcaster within the News Department, contributing to content creation and broadcasting activities.

Jun 2004 - Sep 2004

Reporter And Presenter

Cáceres, Extremadura, Spain

Reporter for the News Department and news broadcaster

Jul 2003 - Sep 2003
Team & coworkers

Colleagues at World Economic Forum

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4 education records

Jesus Serrano education

Digital Excellence Diploma, Digital Disruption, Digital Strategy, Analysis And Digital Marketing, Artificial Intelligence

Advanced Negotiation Strategies: Mastering The Art And Science Of Negotiation

Master'S Degree, Italian Language

University Of Salamanca And Naples

Master of Italian Language,

FAQ

Frequently asked questions about Jesus Serrano

Quick answers generated from the profile data available on this page.

What company does Jesus Serrano work for?

Jesus Serrano works for World Economic Forum.

What is Jesus Serrano's role at World Economic Forum?

Jesus Serrano is listed as Reputation and Crisis Management Lead at the World Economic Forum at World Economic Forum.

Where is Jesus Serrano based?

Jesus Serrano is based in Geneva, Geneva, Switzerland while working with World Economic Forum.

What companies has Jesus Serrano worked for?

Jesus Serrano has worked for World Economic Forum, International Committee Of The Red Cross - Icrc, United Nations, Plan International, and Unitar (United Nations Institute For Training & Research).

Who are Jesus Serrano's colleagues at World Economic Forum?

Jesus Serrano's colleagues at World Economic Forum include Silja Baller, Miguel Hurtado, Aiah Matturie, Amine Aitoumeziane, and Christine Gaulis.

How can I contact Jesus Serrano?

You can use AeroLeads to view verified contact signals for Jesus Serrano at World Economic Forum, including work email, phone, and LinkedIn data when available.

What schools did Jesus Serrano attend?

Jesus Serrano holds Digital Excellence Diploma, Digital Disruption, Digital Strategy, Analysis And Digital Marketing, Artificial Intelligence from Imd Business School.

What skills is Jesus Serrano known for?

Jesus Serrano is listed with skills including Media And Entertainment, Social Media, Fundraising, Moodle, International Relations, International Development, Final Cut Pro, and Peacekeeping.

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