Marketing Strategy Manager
Melbourne, Florida
Summary---------------Responsible for day-to-day management of the company’s relationship with Advertising, Media Purchasing, Media Relations, and other outside marketing partners. Additionally tasked with helping assess, establish, and manage 3rd Party relationships such as Co-Branding opportunities, Co-Marketing efforts, Brand Ambassadors, etc. Also asked to give general advice and direction during the build-up of the company’s marketing department. Responsibilities ---------------- Lead the company’s participation in a Marketing Consultancy’s project to assess, reposition, and develop a new corporate brand. - Lead development of multiple new marketing components associated with the repositioned corporate brand. - Write the company’s Sales Playbook. - Work with the company’s Marketing Consultancy to plan a comprehensive product photo and video shoot. - Oversee a co-marketing effort with a global luxury automobile manufacturer. - Oversee co-marketing efforts with multiple global luxury consumer goods brands. - Plan and execute a large conference for industry “influencers” (aircraft brokers, insurance providers, financiers, aircraft appraisers, etc.)