Founding member of IUIGA.Lead for partnerships and strategic alliances.Responsible for Go-To-Market programs with lead generation targets and revenue commitments._________________IUIGA - A direct-to-consumer home and living brand built for more comfortable homes.A place you can find simple, beautiful and functional products for everyday life at completely transparent prices. Launched in 2017, IUIGA has grown from strength to strength into an omnichannel retailer with 19 stores in Singapore, Indonesia and Hong Kong.Rooted in quality and transparency, more than a million households have welcomed our essentials into their homes. Today, we partner with >600 manufacturers globally with 3,000 products and counting offered worldwide. All premium quality, at a fraction of the price anywhere else. www.iuiga.com

Oversee marketing and digital product teams, demand forecasting & acquisition efforts. Key Responsibilities: - Plan, develop, design innovative and meaningful content and manage social interactions across digital channels to enhance social presence and strengthen brand image. Nourish consumer experience on all touch points from web to app.- Lead strategic planning across digital and social platforms providing direction for brand’s online presence.- Using best practice marketing techniques, identify and execute multi-channel campaigns to deliver key messages.- Collaborate with the internal teams and external partners to create and deliver compelling and engaging brand digital content which will attract viewers as well as amplification and interaction through social sharing.- Deep-dive into digital and social media analytics to understand why certain content performs better than the rest and provide actionable insights backed by data.- Actively engage bank partners to initiate and establish creative cross-marketing campaigns.Implement and deliver company’s business strategy to potential corporate clients within the assigned services.- Conduct research and make delivery on any intelligence that will have strong impact on proposition development for any new investment project of company.