Head Of Digital Marketing
CurrentLeading the charge for digital brand innovation and engagement with the best brand in beauty that is backed by 100 years of legacy. We hit different.
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@micron.com
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Jason Mcguire is listed as Global Brand Leader at Andis | Brand builder at Andis Company, based in Boise, Idaho, United States. AeroLeads shows a work email signal at micron.com and a matched LinkedIn profile for Jason Mcguire.
Jason Mcguire previously worked as Head of Digital Marketing at Andis Company and Global Brand Marketing at Micron Technology. Jason Mcguire holds Bachelor Of Science - Bs, Marketing from Colorado State University Global.
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With over 14 years of marketing experience across content, social, partnerships, influencers, and campaigns, I have a proven track record of propelling brands to new heights through engaging and impactful strategies and collaborations. By placing community first, goal achievement is limitless. I thrive on innovation and results, and I believe in the power of data-driven and outside-the-box decision-making and experimentation to refine marketing strategies continually. I'm a strategic visionary who crafts robust marketing plans tailored to diverse target audiences and markets, driving brand awareness, growth, and impact. I'm also a team builder who leads a global team of marketing experts focused on building a community of engaged brand advocates, industry-leading influencers, and developing impactful brand partnerships.
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Sturtevant, Wi, Us
Leading the charge for digital brand innovation and engagement with the best brand in beauty that is backed by 100 years of legacy. We hit different.
Boise, Idaho, Us
Global brand marketing activations leader with Micron’s consumer division, Crucial, helping drive campaign development, messaging, reputation, content, social, influencer and partnership marketing verticals. Creating expansive global strategies and effectively translated them into actionableinitiatives in alignment with overarching organizational goals to increase awareness, consideration, and purchase intent.
As the Founder of McGuire Creative, I've have orchestrated the development and successful execution of over 100 impactful marketing and content campaigns. Each campaign was meticulously designed to enhance brand visibility, drive conversions, and surpass key performance indicators. Emphasizing a client-centric approach, I craft tailor-made marketing strategies aligning with the unique needs and objectives of each client.Additional Highlights:• Direct a diverse portfolio of over 1,000 highly successful photoshoots, spanning various industries including commercial consumer goods, cycling, and power sports. Working with reputable clients such as Target, General Mills, FLY Racing, GT, Supercross, and USA BMX. • Organized, executed, and actively participated in numerous trade shows and special events, effectively showcasing products, building consumer demand, and establishing valuable business relationships. These efforts contributed significantly to attracting a growing customer base.
Boise, Idaho, Us
Developed and led the organization’s social marketing program across eight house brands. Administered production and content calendars, directed creative productions, developed strategies for each brand's online presence, created community management and customer service strategy, and collaborated closely with brand managers to align strategy with brand goals. Executed a comprehensive social marketing plan focused on elevating brand awareness, stimulating consumer demand, and achieving overarching company marketing objectives.Notable achievements include envisioning and implementing a comprehensive social marketing strategies, elevating brand awareness, stimulating consumer demand, and achieving the overarching company marketing objectives. Additional highlights:• Pioneered event-focused strategies within the larger marketing group, facilitating active participation in key events like the AMA Supercross series. I devised comprehensive strategies and execution plans for these events, leading to improved brand visibility and increased live consumer engagement.• Achieved a remarkable 350% increase in customer support efficiency by reducing initial response times and enhancing customer satisfaction. This was achieved through the introduction of a structured social media customer service protocol and response team, in collaboration with the global customer service team.• Successfully devised and executed a highly effective paid social strategy resulting in 150 million impressions and over 200k clicks to brand websites within a swift six-month timeframe, contributing to increased revenue during key brand moments.
Boise, Idaho, Us
During my tenure as a Sales & Marketing Advisor, I was entrusted with the oversight of B2B accounts totaling approximately $1.5 million, serving a diverse clientele from various dealerships and repair shops within the powersports industry. My key focus was on driving sales and nurturing client relationships, earning their trust in business transactions. Employing a proactive approach, I identified specific client needs to ensure optimal deals and timely deliveries while aligning product offerings with consumer demand. Additionally, I provided valuable guidance on marketing strategies for introducing new product lines into dealerships and actively participated in the execution of dealer-specific marketing plans to facilitate sell-through at the dealership level and enhance consumer engagement.Additional highlights:• Selected by the senior leadership team to manage a portfolio of 100+ accounts with varying spending capacities, resulting in a significant increase in clients' purchasing power by 55%.• Surpassed the $1 million sales target by securing $1.5 million in sales within 18 months.• Spearheaded the creation and implementation of a personalized email marketing strategy, effectively promoting dealer-based sales opportunities and enhancing the overall value proposition offered to accounts.
As the Editor & Chief Photographer at USA BMX, I had the privilege of steering the company's publication production and content direction for 12 issues and 30+ events annually, alongside monthly photoshoots, and managing the organizations social media platforms and strategies. Overseeing the end-to-end print and digital media development, production processes, including pre and post-production, scheduling, and campaign development for various industry brands and athletes, was a key aspect of my role.Additional highlights:• Elevated the publication "PULL" by assuming the role of head editor, overseeing design and layout, producing and managing editorial content and production, leading external resourcing and management. Additionally, I occasionally created content and print advertisements for partners without in-house capabilities.• Achieved a substantial increase in the publication's on-time rate, improving from 40% to an impressive 95% by the end of my tenure. • Reshaped the publication's content strategy and visual identity, resulting in a remarkable 15% increase in readership retention.
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Jason Mcguire works for Andis Company.
Jason Mcguire is listed as Global Brand Leader at Andis | Brand builder at Andis Company.
AeroLeads has found 1 work email signal at @micron.com for Jason Mcguire at Andis Company.
Jason Mcguire is based in Boise, Idaho, United States while working with Andis Company.
Jason Mcguire has worked for Andis Company, Micron Technology, Mcguire Creative, Western Power Sports (Wps), and Usa Bmx.
You can use AeroLeads to view verified contact signals for Jason Mcguire at Andis Company, including work email, phone, and LinkedIn data when available.
Jason Mcguire holds Bachelor Of Science - Bs, Marketing from Colorado State University Global.
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