Jasmin S. Email and Phone Number
I'm a VC Scout at Pegasus Angel Accelerator focused on sourcing and reviewing deals across Fintech and the consumer space more broadly. My focus areas come as a result of my extensive 7-year career as a writer and journalist building my expertise across consumer lifestyle, fintech, and SME (small and medium-sized enterprises) products and solutions. I'm transitioning to a full-time VC role to invest in the same areas I wrote about over the last several years. So far, I have evaluated over 100 early-stage startups, attended over 250 events to source deals, grow my network, and learn about the industry, and have hosted 4 events of my own within the VC space reaching over 300 professionals in the industry.Relevant VC experience includes: - VC Scout at Pegasus Angel Accelerator - Venture Institute, Cohort 3 - NYC Chapter Lead at VC Unleashed - Investment Intern at Edge Case Capital Partners - Venture Fellow at RepublicFun facts about my career: - I have a Master's degree in Behavioral Economics, which helps me evaluate startups with an added lens on consumer psychology - I'm a Product Owner and have had a hand in enabling non-monetary traction for dozens of fintech products and services - I launched a lifestyle media brand at age 19, which grew to a six-figure monthly readership and led to partnerships with global brands and businesses - I have 7 years of experience working at the intersection of commerce, fintech, and media - I am certified in Product Marketing
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Founder And Chief ConsultantJ21 Research PartnersNew York, Ny, Us
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FounderAi Angels Nov 2024 - Present -
Vc ScoutLvlup Ventures Sep 2024 - PresentLos Angeles, Ca, Us -
Vc ScoutPegasus Angel Accelerator Apr 2024 - PresentSanta Monica, Ca, Us- Source early-stage startups across Fintech and consumer sectors - Evaluated 12 early-stage startups for market sizing, valuation, competitive landscape, GTM strategy, and fund thesis fit. - Strengthened foundational skills in market sizing, valuing a startup, evaluating a team, and analyzing startup financials. -
Nyc Chapter LeadVc Unleashed Sep 2023 - Present- Successfully organized and hosted NY Tech Week Event in partnership with Carta (Feasting with Funders: Private Investor Dinner)- Prepare key updates and insights for biweekly stakeholder and leadership meeting- Hosted 4 events across the VC industry -
Content Marketing Manager, Fintech & Small BusinessMedia Company Jul 2021 - Present* Conduct diligence and pressure test a variety of fintech products and services to discuss and highlight their features for the target audience.* Coordinate with Compliance team to ensure language used in affiliate content and key product terms are in-line and up to date with therequirements of key enterprises.* Coordinate across the SEO team to devise market analysis assets to brainstorm high-converting content, track and optimize headlines for heightened Google rankings and performance, and monitor keyword trends.* Use monthly SEO and editorial data reports to brainstorm affiliate pitches and discover opportunities to iterate on strengths.* Mentor, train, and manage new interns; train new staff hires on the use of the CMS and key data analytics tools.* Wrote over 300 articles on a wide array of financial services and topics.* Develop industry knowledge on a wide array of topics within personal finance including mortgages, debt, wealth-building, investing, retirement, and more.
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Cohort 3Venture Institute Apr 2024 - Jun 2024Palo Alto, Ca, Us- Sourced 30 LPs for an early-stage generalist VC Fund; Calculated Fund TVPI and IRR for a simulated fund portfolio.- Built a foundational understanding of VC entities, the flow of money through the entities, the fund thesis, venture builders, the investment process, term sheets, LP management, the 2 and 20 model, the power law, and venture metrics. -
Intern AssociateEdge Case Capital Partners May 2023 - Jan 2024San Francisco, Ca, Us -
FounderNot Rich Yet Oct 2022 - Aug 2023* Launched Not Rich Yet, a podcast and organization aimed at helping people uncover money, business, and leadership opportunities to build their wealth in ways that are meaningful to them. * Track, and analyze KPI's on episode downloads, subscribers, and distribution to produce recommendations for content strategy.* Develop consumer touchpoints via email campaigns and social media content strategy.* Source and interview financial experts and entrepreneurs at various stages of business development for podcast recording sessions with a goalof building brand awareness and scaling to 20,000 monthly listeners.* Set the brand's go-to-market strategy, and lead decision-making on social and native content and revenue models. -
Community LeadGen Z Vcs Oct 2022 - Aug 2023* Collaborate with the founder to brainstorm and execute new initiatives to solicit Community feedback and insights on platform experience, events, and opportunities for involvement.*Audited 185 Slack channels to collect data on VC and startup industry trends and devise content publicizing findings and recommendations. -
FounderLead Out Loud Dec 2015 - Mar 2023* Launched Lead Out Loud, a Gen Z/Millennial college lifestyle and advice blog* Track, and analyze content KPI's to identify opportunities to iterate on strong content angles and remedy any weaknesses.* Organically grew website traffic to 100,000 monthly page views by tracking bounce rate, page view, and unique visitor metrics.* Led decision-making on revenue models, including strategic sponsored content and display ads.* Successfully pivoted the brand from the college lifestyle niche to the career development market.
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Venture Fellow AssociateRepublic Oct 2022 - Dec 2022New York, Ny, Us* Learned skills related to the investment side of venture capital, including term sheets, due diligence, sourcing, investment theses, valuation methods, and more.* Research and diligence early-stage startups and interview founders. * Evaluate pitch decks for financial projections, ecosystem movement, founder-market fit, and product-market fit to determine the viability of each potential deal.* Grow expertise within the fintech, femtech, SaaS, and consumer packaged goods ecosystems.* Develop an understanding of the aspects of due diligence, term sheets, valuation, thesis-driven investing, and more. -
Associate EditorBuzzfeed Oct 2020 - Jul 2021New York, Ny, Us* Launched new personal finance vertical and worked alongside other editors to develop a content strategy.* Collaborated with key partnership stakeholders to devise affiliate strategy for a new personal finance vertical; devised product messaging.* Used qualitative and quantitative data to devise weekly content pitches, resulting in articles that consistently ranked in the 90th percentile or higher.* Devised strategic improvements in content and evangelized the voice and needs of the BuzzFeed audience as it relates to personal finance.* Wrote 3-4 articles weekly on a wide range of personal finance topics.* Acted as editorial lead for a content partnership with a large credit bureau. -
Jr. Market WriterBuzzfeed Aug 2019 - Dec 2020New York, Ny, Us
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Resident WriterBuzzfeed Jun 2019 - Aug 2019New York, Ny, Us
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Editorial FellowBuzzfeed Mar 2019 - Jun 2019New York, Ny, Us
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Freelance WriterInsider Inc. Dec 2018 - Mar 2019New York, Us- Wrote weekly articles on food and lifestyle topics, generating hundreds of thousands of hits/engagements for the website. - Interviewed chefs, sommeliers, and lifestyle experts to enhance the credibility of content. -
Video FellowInsider Inc. Jun 2018 - Dec 2018New York, Us- Used social media to research and pitch 1-3 viral video ideas daily and wrote 2-4 video scripts weekly, generating a combined total of over 300 million views. - Conceptualized and directed video shoots featuring unique NYC restaurants and appeared as an on-camera personality. - Worked with influencers and chefs from all over the world to obtain video footage for use in INSIDER videos. - Edited video text-on-screen for spelling, style, and grammar prior to publication
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Freelance Career WriterPlanted, Inc. Sep 2018 - Feb 2019Brooklyn, New York, Us- Researched, pitched, and wrote articles pertaining to career tips and startup culture for the Planted Blog. -
Freelance Entertainment WriterDefy Media Jan 2018 - May 2018New York, New York, Us -
Contributing Author/Director Of EventsHer Campus Media Sep 2015 - May 2018Boston, Ma, Us -
Editorial InternStylecaster May 2017 - Aug 2017New York, New York, Us -
Editor In ChiefOdyssey. Oct 2015 - Nov 2016New York, New York, Us -
Lifestyle InternRevelist May 2016 - Aug 2016
Jasmin S. Education Details
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Product Marketing Alliance -
The Chicago SchoolBehavioral Economics
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Stony Brook UniversityMagazine Journalism; Editorial; Online Content
Frequently Asked Questions about Jasmin S.
What company does Jasmin S. work for?
Jasmin S. works for J21 Research Partners
What is Jasmin S.'s role at the current company?
Jasmin S.'s current role is Founder and Chief Consultant.
What schools did Jasmin S. attend?
Jasmin S. attended Product Marketing Alliance, The Chicago School, Stony Brook University.
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