Created and implemented, with the Chief Branding Officer, the “rethink everything” campaign, from the advertisement to all digital supports.Redesigned the Group website: ◦ Redesigned the structure with the main business stakeholders. ◦ Integrated the Asset Management services ◦ Defined the user experience (UX) and user interface (UI) ◦ Designed the whole website, taking care of the responsive aspects. ◦ Followed up the technological… Show more Created and implemented, with the Chief Branding Officer, the “rethink everything” campaign, from the advertisement to all digital supports.Redesigned the Group website: ◦ Redesigned the structure with the main business stakeholders. ◦ Integrated the Asset Management services ◦ Defined the user experience (UX) and user interface (UI) ◦ Designed the whole website, taking care of the responsive aspects. ◦ Followed up the technological implementation.Developed, with a dedicated team, the presence on social media channels. Show less

Created brand identity, print supports, and digital environment for the Philanthropy team. Whereupon the department earned high visibility internally and externally and enabled it to be recognised as a high-value offer.

Provided professional advice to set, together with clients, a strong communication strategy that respects their needs, timelines, and budgets. Created an efficient and targeted solution in order to give each project a unique value.Worked pro bono for non-profit organizations, start-ups, national and international agencies, including UN agencies and WWF.

Designed new digital solutions, such as websites and applications, for Nespresso, Fondation de la Haute Horlogerie (FHH), LauraStar, and Gilliard winery.

Ideated strategies and associated designs for national and international brands like Longines, Baume & Mercier, Girard Perregaux, Citroën, Gonet & Cie, SIG, 1875 Finance, and furthermore.

Created a new graphic identity for Migros Vaud’s annual reports. Designed a large range of documents for Bvlgari perfumes.

Created over 30 communications campaigns, including print, advertising, websites, mobile applications, events stage set, and Flash applications, for Nestlé Waters, Philip Morris Switzerland, and International, Marlboro Classics, Loterie Romande, BCV, SIG, Solar Impulse.

Designed all kinds of promotional documents for luxury watches brands. Assisted the director during pre-sales, managing two employees and a graphic design apprentice.