Jasmine Patterson Email and Phone Number

Most recently, I’ve contributed to the growth of a twenty-year-old boutique fine jewelry brand by creating marketing campaigns that capture a new customer and dazzle the core women we serve, Under my leadership JudeFrances continue to negotiate rapid industry growth while navigating the demands of scalability. Negotiating the goal of designing an e-commerce experience that serves the customer’s needs while also educating and retaining consumer interest is my main objective. Engineering internal and external collaborative partnerships in service of the brand,product, and platforms growth are my professional focus. Therefore, I am responsible for the planning and development of marketing campaigns and product launches for omnichannel wholesale and e-commerce lines of business. Tasked with ideating new products and collection launch strategies in addition to product management of new direct-to-consumer engagement campaigns improving the company's brand awareness product offerings and customer services.

Combining JudeFrances Jewelry's classic elegance with on-trend shapes and styles, while working to attract a younger customer with the launch of a new Petite Studs & Hoops collection. Working as a brand storyteller and communicator to scale the business in partnership with targeted marketing and coordinated influencer / social media platforms.

Responsible for working collaboratively with the Director of Retail Business Development on operations improvements and store fleet expansion across North America.Implemented sales-driven growth opportunities in the Los Angeles and Orange County markets, while partnering with the Malibu and Newport Beach stores to achieve a growth goal of $1M for 2018.Provided retail sales training for 2 store managers while supporting learning and development for all new West Coast hires, resulting in internal promotions and the building of a high-performing team.Created new channels for revenue development and explored avenues for new client acquisition by leveraging local corporate partnerships, concierge programs and corporate uniform programs.Executed special events and curated bespoke shopping installations in luxury destinations, targeting high-spending individuals such as celebrities and athletes, as well as companies and foundations.

Accountable for managing and overseeing inter-store, inter-departmental, and direct-to-consumer flow of Faherty Brand product. Educated and assisted associates on ways to drive sales by promoting service standards, product knowledge, and customer service. Coordinated and maintained daily store operations, including inventory maintenance, supply ordering, excess stock prevention and solving inconsistencies between inventory and stock records. Performed budgeting, forecasting and business planning of inventory control and operational expenses using monthly P&L analysis. Handled all communications with corporate stakeholders on issues such as merchandise distribution and assortment plans, inventory control, advertising and compensation review.

In charge of conceptualizing and launching the company’s first online lifestyle platform while managing associated e-learning content. Organized all company communications for the online lifestyle platform while serving as the scrum project manager for all Tana Amen.com web development, design, and marketing campaigns. Directed executive leadership and support staff in the execution of an educational class focused on teaching techniques to reverse aging, prevent Alzheimer's disease and boost memory. Served as the liaison between Berkeley Publishing and the Amen Clinics in-house marketing team for the Brain Warrior’s Way cookbook launch campaign. Reported e-commerce KPIs to senior executives, using data from tools like Google Analytics, Facebook for Business, Woo Commerce and Magento.

Led project team in the re-design of online platform and the added mobile app feature and answerable for the development of a work/life e-learning platform focused on enhancing brain health. Worked directly with executive leadership to use the scrum technique in product management to create teamwork/open-door environment conducive to positive dialogue across product contributors.

Autism Spectrum Therapies provides primer evidence based interventions to individuals with autism.

Calvary Christian School provides an exemplary high school preparatory education for preschool through eighth-grade students that combines academic excellence with the development of Christian values. Calvary's exceptional core academic program, emphasis on technology and the arts.

Seaver College is the undergraduate education division at Pepperdine University and it is selective in enrollment and it's committed to high academic standards. Its task is to prepare persons of diverse economic, social, ethnic, and religious backgrounds to become moral and intellectual leaders and to challenge them to value service above material success