• Fully remote • Introduced and started producing blockchain, crypto and NFT content across our social media channel and blog content on internal website. • Digital brand gatekeeper to ensure brand equity is consistent and maintained across all touchpoints.• Leading and managing all digital marketing channels for in-house and clients from 3 countries.• Maintaining strong business relationships with clients through enhancing digital marketing strategies, executing marketing campaigns and creating engaging social media content.• Working collaboratively with the business development team to acquire new clients.• Tracking marketing data analytics (e.g. competitive analytics, SEO and Google analytics) to enhance digital strategy.• Supporting different APAC markets in digital transformation needs, successfully transforming businesses from 5 countries.• Increased Instagram followers by 620% and content interactions by +5550% within 1.5 months of onboarding.

• Co-founded Project Pocean• Contributed in building a social entrepreneurship with the aim to raise awareness for SDG 13, 14 and 17. • Responsible for overseeing all marketing materials and brand identity (@projectpocean).• Directing and guiding a team to develop and expand our Pocean brand.

Marketing Assistant at Cereal Partners Worldwide (Nestlé & General Mills).• Executed and launched promotional campaigns and packaging for global cereal products e.g. Cheerios, Milo and Koko Krunch.• Updated Nestlé Cereal Taiwan Website (nestle-cereals.com/tw/) and E commerce pages for 11 products.• Analyzed price, competition and market share to better facilitate upcoming projects and campaigns.• Surveyed customers and conducted market research to coordinate 2021 plans.• Produced social media and a range of communication materials.• Developed a variety of POSM and packaging to communicate key information to attract customer attention.

• Managed and created online marketing content. • Initiated different marketing channels through growing a presence on social media and video content creation. • Produced and edited 6 different marketing videos including Better Business Award opening video. • Organised and planned for multiple social events including pitching ideas for the Women in Tech event. • Interviewed a Taiwanese Legislator and CEOs for the Women in Business programme.

• Modified exhibition magazine and managed creative content to promote UK education for Taiwanese students.

• Translated and consulted over 50 students on UK university and education.