Jasmine . Email & Phone Number

New Delhi, Dl, In

Hisense & Toshiba TV: Led product launches, PR, and social media marketing. Managed campaigns, marketing strategies, and media planning.Universal music group: Managed social media and brand partnerships.Pidilite: Oversaw website design, development for industrial products along with website maintenance, Google analytics and seo activities for Pidilite brands such as: Roff, ICA Pidilite, Dr. Fixit and Pidilite industrial products.Panasonic: Managed website projects for Panasonic security solutions and digital display.Tikidan: Managed website design and development project.Skybags & Caprese: Contributed to website development and did reporting and analysis.

I worked on the website creation, end-to-end branding and marketing project of a US-based manufacturer of custom food and supplement formulations. My work includes the following:-Planning project timelines. -Supporting the client in launching a new product line by revamping their entire website and suggesting a new brand name for the latest product line.-Monitoring project deliverables (Logo, visiting cards, event booth designs, brochure & website) -Writing content for marketing collaterals (booth, brochures) and website. -Working on WordPress and managing the website. -Engaging with the client and continuously working on their feedback to achieve client satisfaction. -Creating content for their social media marketing and making an overall marketing plan. (ongoing)Worked on an employer branding project for a $739 million global outsourcing and technology services company where we maintained their ratings post pandemic by doing MIT Sloan analysis and suggested themes for internal communication campaigns.

India

-Managed 15+ video projects for a $12 billion Indian multinational information technology (IT) services and consulting company.-Solely handled website creation, branding and a social media marketing project for a Plant-Based Food Distributor. In which, I planned the whole project timeline, engaged with the client, managed their expectations, addressed and resolved feedback and drive high client satisfaction, monitored (project deliverables) the website development and designing, wrote website content, blogs and established the brand on Instagram by creating informative and fun content around healthy and plant-based lifestyle.-Supported a mid-size IT firm and a part of a diversified conglomerate to improve its employer brand by analyzing and creating weekly/monthly reports of their glass door account. Resulting into the increase of 0.2 ratings within 3 months.-Collaborated with internal teams and leadership for revamping the organization's official website and ensuring that the best SEO and user experience practices are followed during the entire process. I identified relevant keywords for the website content and the blog topics using Google Keyword Planner and SEMRush.-Designed, developed, and executed paid and organic social media campaigns for Markivis recruitment drive that saw 200+ registrations.- Created content, designed, and managed Markivis official Instagram account and employer branding LinkedIn showcase page.

Curated content and managed organization’s official Instagram account which saw an increase in its follower base by 14k in the span of 6 months.

India

-Managed a team of 50+ theatre artists-Did over 450+ performances of 10 theatre productions (Stage & Street plays) in events organized by the government (Sahitya Kala Parishad, Dept of art & culture / NSD etc.) as well as reputed institutions (IIT Bombay, IIFT, symbiosis & many more) in the time span of 3 years-Organized street play events at Maharaja Surajmal Institute’s annual Genesis fest with my team for three consecutive years.-Scripted, directed, & performed Solo-Acts-Handled the show budgets and contributed towards the growth of the society.

India

Led a team of 5 members and organized Maharaja Surajmal Institute’s first-ever stage play event, “Dramathon”, in its annual fest- Genesis

Did set designing & costume designing for stage plays

India

Effectively generated leads, connected with prospects and successfully turned them into customers.