Pioneering business within the Construction Industry made up of sister companies Cemfree, an ultra-low carbon cement alternative, PUDLO waterproof systems & MPS Concrete Solutions.Generating and reviewing strategic marketing campaigns based on industry research and business focus, to increase brand awareness and lead generation. Managing numerous stakeholders to ensure campaigns meet the objectives and KPI’s of that area of the business. Maintaining all company websites, ensuring content is up to date, it is regularly refreshed to align with business direction and SEO and website performance is tracked, analysed, and improved. Managing and building relationships with all external agencies used by the marketing department from designers, SEO, and marketing agencies. Working closely with them to brief then on company objectives, brainstorming ideas, signing off on work produced and reviewing reports on performance for each activity. Creating and writing new brand guidelines across the group, ensuring brand guidelines are being used correctly across all internal and external communications.Responsible for the performance and reporting of all social media channelsWorking alongside the CRM administrator to support with regular customer communication, implementing new automated communications processes to help the business work more efficiently and handling any errors that occur from employees, working with our CRM account manager to resolve the issue. Running and supporting with numerous email campaigns focussed on lead generation and product promotion, generating data lists and copy, signing-off on final content and reviewing reports.Managing and supporting the Marketing Executive Apprentice in their role and development Managing the marketing budgetManaging the events across the group, from online webinars, events hosted by the group and events exhibited at. Working with HR Business Partner on the internal communications for the company

Creative marketing agency delivering digital, creative and marketing solution to a diverse range of global clients. Clients operate number of sectors including aviation, health & beauty, construction and education.Responsibilities:Creating and managing organic and paid content for social media channels including LinkedIn, Facebook and Instagram to drive engagement, following and lead generation.Project managing and implementing engaging marketing and communications campaigns in collaboration with individual clients and their business goals. Reporting on KPI’s and individual campaign success, as well as analysing and consulting on areas of improvement.Generating both digital and print collateral, including company brochures, logos, brochures, infographics and social templates. Ensuring campaigns are on brand and meet the strategic requirements for each clientWriting copy for articles, socials and press releases and distributing through relevant outputs such as press lists, websites and social blogs.Filming and editing video and photographic content to be used in marketing collateral and on social.Managing client websites, ensuring content is up to date, improving SEO performance and generating monthly reports using Google Analytics and Search Console.

Leading provider in laboratory technology for R&D, quality control and production. They serve a number of industries including pharmaceuticals, chemicals, food & beverage, environmental and academia. Responsibilities:Overseeing UK email campaigns including creating the campaign strategy and emails in Microsoft Dynamics, pulling data lists that match the audience specification, designing and writing email copy, liaising with the sales team to follow-up with leads and reporting email analytics. Running, assessing and reporting on all BUCHI UK social media channels, including LinkedIn, Twitter and Instagram, and creating paid LinkedIn advertisements for lead generation. Generating Google Analytics and PowerBI reports focussed on website performance, keywords and lead generation performance and suggesting reporting improvements for future development. Updating the website with new content, forms and documents.

Expanding on my previous role at Sagentia and focusing on Marketing the Medical team, taking a deeper dive in to the medical sector to create more detailed and targeted content, and project managing on design and content projects. Supporting the rest of the marketing team across Science Group working with our sister brands such as Leatherhead Food Research, Oakland Innovation and TSG Consulting.

Offering Research and Product Development to clients in the medical, food and beverage and consumer sector.My role included organising events such as stands at trade shows from the research stage to implementation and attending, producing email campaigns to promote Sagentia's services, creating physical and digital content such as white papers, leaflets and infographics for example, keeping the website up to date with correct information and up to date content and handling the central inbox dealing directly with potential clients with inquiries or questions.

The College of Art is 1 of 4 college within the University of Lincoln offering a wide range of undergraduate and postgraduate courses including Architecture, Film and Media, History, English, Journalism and Design. During my internship I was responsible for managing the colleges social media accounts, generating promotional materials and implementing marketing campaigns. Projects included marketing the annual Careers Fair, creating engaging video content to help advertise the course within the college through '60 second seminars' and create various graphics for social media and print. This has developed my competence in Adobe Creative Suite and given me experience with social media scheduling and basic social analytics. As part of my Internship I also undertook a graduate intern award called the Lincoln Award. The programme was devised into a series of workshops that aimed to develop your soft skills and teach you about working in the Higher Education industry. The award also required me to complete a 2 day project with other Interns across the University, where you worked as a team to answer a brief set by an University department and pitch it back to a panel. Finally, to receive my Award I was required to submit a portfolio which outlined what I had learnt whilst working as an Intern, the work I had produced and how it had made an impact on the University. My portfolio received a " Highly Commended" attribution.

Part-time work at the Student Unions bar whilst studying at University