Jasmine Walker Email & Phone Number

Atlanta, Georgia, United States

Atlanta, Georgia, United States

Greater Atlanta Area

KEY ACCOUNT MANAGEMENT & SALES- Manage 30+ key accounts by leveraging case buy-ins, NPDs, features, menu placements and marketing programs- Localize multiple national programs within key accounts to gain features and new distribution - Build Relationships with all account gatekeepers and successfully increase brand presence within assigned territory - Train and educate trade and distributors on the whiskey category and Brown-Forman brands, as well as distributor… Show more KEY ACCOUNT MANAGEMENT & SALES- Manage 30+ key accounts by leveraging case buy-ins, NPDs, features, menu placements and marketing programs- Localize multiple national programs within key accounts to gain features and new distribution - Build Relationships with all account gatekeepers and successfully increase brand presence within assigned territory - Train and educate trade and distributors on the whiskey category and Brown-Forman brands, as well as distributor partnersPROGRAM BUILDING & EXECUTION- Localize and lead 360-degree sales and marketing programming from ideation to full execution. Programs include multiple media and consumer touch points including social, print, radio, television, on and off premise- Build relationships with local media and influencers to amplify brand visibility - Leverage all local programming for commercial wins within and outside of key account universe - Actively participate in spokes-person activities including radio appearances and hosting eventsBRAND TRAINING & EDUCATION- Present expert brand training to industry trade, distributor partners, Greenhouse promotional staff, specialty groups, and end-consumers- Host in-depth whiskey seminars and educate high-end consumers and local whiskey aficionado groups- Customize training and brand education materials according to voice of accountBUDGET & ADMINISTRATIVE- Deliver all administrative requirements including monthly programming recaps and highlights, budget and sales reports, competitive insights, and expense reports Show less

Greater Atlanta Area

Greater Atlanta Area

Starwood’s 2014 Sales Team of the Year for the Americas

The Westin Peachtree Plaza

Awarded May 2014 Human Truths Award Recipient (Associate of the Month)

Greater Atlanta Area

Greater Atlanta Area

Nominated for The Astor Award recognizing exceptional work performance (Associate of the Month)