Jasmine Watts Email & Phone Number

Robbinsville, New Jersey, Us

Lead technical content marketing and automation for CA's marketing strategy.Create and manage marketing collateral across digital, email, web, and print platforms.Define communication strategies for industry and client segments.Utilize computer-based tools and CRM systems for effective marketing.Produce video and blog content to support CA's growth objectives.Manage software and web-based tools, including social media and website upkeep.Coordinate demand generation campaigns and external resources.Administer marketing automation and CRM systems to support sales.Maximize SEO and maintain brand consistency across channels.Coordinate industry conferences, support trade shows, and manage speaking opportunities.

San Antonio, Tx, Us

Received #2 vote on Feedspot’s Top 30 Millennial Lifestyle Blogs of 2024.Pioneered and launched an online magazine for young professionals geared toward marketing to young female millennials.Grew Pinterest, Instagram, Facebook, Twitter, and other social media accounts to a total of over 100,000 followers. Governed internal processes and operations for HR practices, legal documentation, staffing, hiring, and retention.

Ottawa, Ontario, Ca

Responsible for managing strategic engagements with clients for projects relating to revenue marketing strategy. This includes running client meetings, discovery workshops, and status updates and liaising with internal stakeholders to keep projects on track. Working with clients to design all aspects of B2B marketing programs. I am responsible for delivering program blueprints that detail the what, how, and impact of people, processes, systems, data, and content as they relate to the program.Tasked to develop support program implementation by leading client conversations and acting as the expert resource when problem-solving with the team from a strategy perspective.Interprets performance data after the discovery process to help optimize program operations and improve revenue performance.

Bad Homburg, Frankfurt, De

Developed recruitment marketing strategies for clinical and non-clinical roles in a changing hiring environment amid a pandemic.Established monthly reports on crucial recruitment marketing metrics to inform C-Suite and Talent Acquisition Team’s hiring strategy KPIs.Partnered with an Ad Agency to devise and implement strategies including events, major campaigns, and various ad-hoc advertisements. to build and maintain a comprehensive network and talent community

San Antonio, Tx, Us

Oversaw branding strategy, including key messaging, differentiation, and the value-add proposition for a go-to-market product launch for a fast-paced e-commerce healthcare company.Developed a lead scoring process to organize buyer personas to include buying criteria, buying triggers, demographic characteristics, and psychographic characteristics, decreasing time to purchase by five days.Analyzed data with Google Analytics and Hubspot and held profit and loss responsibility for all consumer product lines.Assessed best-in-class B2C UI/UX web properties after doing A/B testing focused on delivering superior brand experiences.

San Antonio, Tx, Us

Increased SeizureLink reservations from 900 to over 6000 accounts. Launched the communication tools needed for both the SeizureLink pilot test and kick-off. Pioneered the company-wide integration of Hubspot CRM and other analytical systems. Created an online sales funnel of pre-sales, sales-nurturing, and post-sales processes and emails.

Furnished and governed the content within the Zonsquad community, including courses, blog posts, videos, and branded images. Updated marketing content to engage an audience on all social media platforms. Planned and organized a company conference, which was held in Chicago, IL, in 2016. Developed new strategic marketing funnels and designed lead magnet methods to enhance the customer journey.

San Antonio, Tx, Us

Instituted strategic marketing plans focused on driving conversion rates.Furnished content for both print and web campaigns to augment brand awareness and company value.Analyzed the consumer and competitor trends to revise branding strategies targeting in the appropriate areas.Created social media marketing strategies for various channels.Initiated lead generation activities and migrated the organization to a complete CRM transition.

San Antonio, Texas, Us

Initially hired as the Online Content and Social Media Analyst and due to the successful outcome of a variety of projects was promoted to Assistant eCommerce Director. Responsibilities in my new role entailed managing the online reputation and overall online content marketing strategy for McCombs Automotive. Also responsible for improving the internet sales teams through training, research of new tools and companies and managing the company numbers on a regular basis. Tasked with supervising and assisting six dealerships in posting relevant content on social media sites such as Facebook, Twitter, Pinterest, and Google+. Responsible for posting on the McCombs’ automotive blog, management and upkeep of the company online reputation, and researching new opportunities online for the entire dealer group. Additionally, responsible for developing marketing strategies and troubleshooting issues with each individual dealership and developing solutions.

Bachelors Of Science, Apparel Merchandising And Product Development

Associates Degree, Textile Development And Marketing