Demand Generation Our focus is targeted markets and to drive awareness and interest in to company's products and/or services. Commonly used in business to business, business to government, or longer business to consumer sales cycles, Our Business model involves multiple areas of marketing and is really the marriage of marketing programs coupled with a structured sales process.There are multiple components of a stepped demand generation process that vary based on the size and complexity of a sale. These components include: building awareness, positioning relevance, supporting validation and mitigating customer evaluation.GAC Role As Global Account Coordinator (GAC) is the primary contact for an Anixter Global Customer and is responsible for coordinating and communicating the Account Strategy to all other Anixter Outside Sales Representatives who manage the account at a local level. With the support of the Global Account Program, the Global Account Coordinator will be responsible the program.

The security industry’s evolutionary shift in technology from standalone analog systems to integrated IP networks provides many functional and financial benefits—from better protection of people and assets to enhanced productivity through integrated building systems. With the countless offerings available in today’s rapidly changing marketplace, Anixter’s highly trained infrastructure and IP security specialists provide you with the knowledge to make informed purchasing decisions. Whether its H.264 compression and IP video analytics or biometric readers and security consoles, Anixter can provide you with all of the products necessary to build your complete bill of materials for any size project. Anixter takes the worry out of just-in-time product availability with more than $1 billion in our global inventory and our Supply Chain Services to ensure you get the right products when, where and how you need them. Anixter can address the following concerns when purchasing security solutions: Convergence of IT and security IP video impact on your network Analog to digital technology shift Loss prevention Systems integration Preventative security precautions Asset protectionOur Security Solutions Product Offering: Video surveillance Access control Network and environmental monitoring Sound and paging systems Fire and intrusion products Low-voltage and fiber cabling AccessoriesYou can rely on Anixter’s technical experts to keep you current on the latest products, applications, industry trends, standards and emerging technologies. For more information, download one of our technical resources.For detailed product information, visit our online catalog or contact your local Anixter representative.

Controlware are distributors of IP security solutions including CCTV equipment, CCTV systems and Access Control solutions since 1997. We have extensive experience of IT communications networks and delivery of CCTV cameras, CCTV encoders, CCTV Video Management Software, recording, and video content analytics systems. Working with an expanding partner network Controlware provide distribution with a difference. As distributors of IP based CCTV systems and CCTV equipment from leading brands we work closely with Installer and Integrator partners to provide security systems for users from all vertical markets to deliver not just products but award winning security systems. Our value added services range from consultancy, product advice and supply through to systems design, project management, commissioning, maintenance and installation through our channel partners. Please review our case studies to see the projects we have completed with our Installer and Integrator partners. The Controlware group has provided IT communications networking solutions since 1980. During this time Controlware has accumulated extensive experience in the design, delivery and maintenance of cost-effective IP networks. By also specialising in the integration of applications such as IT Security, Storage and Video Surveillance systems Controlware offers a range of turnkey solutions that can be uniquely customised to exact requirements. With expert local technical teams backed up by global Technical Assistance Centers Controlware ensures 24x7x365 coverage for customers from International offices in Europe, North America, and Australia