Developing Marketing Strategies (online, social media, print, overall "go-to-market) for new products and new services. Developing the overall marketing strategy for multiple companies from 20+ year established companies and well as start-up companies.BERK-TEL COMMUNICATIONS has been designing and installing DAS and ERRCS BDA Systems for many years all over the country in commercial buildings of all sizes.

Upselling or Cross Selling Cigars shouldn’t be difficult, but for many businesses and organizations, the hassle is in the humidor. We have a solution.It’s pretty simple – you buy your favorite cigars from us – they come prepackaged in our proprietary protective FRESH SMOKE cigar tube. The protective tube is a hard acrylic case. And as an extra benefit – we will customize the label on the cigar tube – you can add your own artwork or logo. Whether you are promoting a venue or an event, we are here to help you wow your customers.

HUMI-SMART’S unique two-way humidification ensures that your products are maintained at exact and precise humidity levels that are optimal to help prevent mold, eliminate dryness and fully protect premium cigars and the terpenes of your premium flower!HUMI-SMART products are truly DIFFERENT and BETTER than other packets or technologies.

Ecommerce web developmentB2B/B2C Lead GenerationPPC ROI Proven resultsOmni Channel Management

Manage all paid advertising for the companies websites. To improve performance I created multiple ecommerce websites generating hundreds of new leads per month and generating millions of dollars in sales per year. Created and automated data feed uploads to the websites. - Manage Google Adwords and Bing. $30,000+ monthly budget- Track success of ad spend through Google Analytics and Tags- Updated company websites platform to increase conversions- Use of PPC Text Ads, Display Ads ,PLA’s, Re-marketing & More- Created and manage company email marketing program- Advanced Bigcommerce data integration

At Dynamic Lifecycle Innovation Minnesota Computers division I lead the e-commerce department. Improved all of their ecommerce channels to be more profitable by focusing on higher margin transactions, getting inventory to market quickly, and guiding a team of product managers to get higher profit margin across our e-commerce channels.Key AccomplishmentsCreated the e-commerce department quarterly OKR and KPI goals to focus on main tasks to improve profit margin.Created a process to identify new and repeat B2B customer leads then distribute to the sales team for follow up.Set up website customer portals where customers can view order history and offer custom pricing and inventory for specific customersDeveloped a new B2B company website as a profitable sales channelOptimized large Ebay selling accounts to improve listing techniques to increase profit margin per transaction by 200+ %.Created a weekly reporting method to measure sales and profit margin across all e-commerce channels.Lead weekly meeting updating company management on the state of ecommerce and upcoming projects that we are working on.Use of PPC Text Ads, Display Ads, Google Shopping, Google Remarketing, Amazon Ads, eBay promoted listings & more to generate profitable sales and grow our customer base.Created a process to automatically update the company inventory and custom pricing to our Bigcommerce website, 2 eBay stores, Amazon selling account, Newegg, Walmart, Amazon, Doba, Alibaba, BrokerBin, Walmart, and other broker sites to increase revenue over multiple e-commerce channels.

Created an ecommerce website for the retail store listing over 20,000 products on their online store. Utilezed internal inventory and synced external data for a successful dropshipping program.- Manage SEO, PPC, and email marketing for company website- Manage Google Adwords and Google Shopping- Integrated external inventory to website for dropship fulfillment- Automated inventory between the physical store and online store- Within a year grew online sales from 2K per month to 60,000K+

At Gear West I created the e-commerce department from the ground up. Within 1 year of working full time in E-Commerce we grew the online sales department from myself doing all the tasks of web development, phone sales, fulfilling orders, to a team of 4 full time employees.