Planning, execution, and management of Advanced TV streaming media buys. Cultivate relationships with publishers and TV networks, at both junior and senior levels. Maintain daily contact and continuously maintain inventory and deals. Participate, actively engage, and be the expert voice on programmatic during internal and external meetings. Help automate and optimize media-buying operations with technology and product teams.

Develop and produce creative content and strategies to build and maintain a digital presence, voice, story, and effectiveness for the brand across all digital platforms including Facebook, Instagram, YouTube, and Twitter. Lead the development of branded imagery for digital, print, and advertising initiatives. Execute paid media strategies, budget spend expectations, and lead all aspects of campaign build and optimization. Identify opportunities to leverage media investment in support of… Show more Develop and produce creative content and strategies to build and maintain a digital presence, voice, story, and effectiveness for the brand across all digital platforms including Facebook, Instagram, YouTube, and Twitter. Lead the development of branded imagery for digital, print, and advertising initiatives. Execute paid media strategies, budget spend expectations, and lead all aspects of campaign build and optimization. Identify opportunities to leverage media investment in support of business objectives, to drive brand awareness and consideration. Show less

MyVue LLC is a cutting edge digital media company that excels in developing marketing and content strategies for global brands.

Controlled all incoming and outgoing digital media globally while managing company relationships with external agencies. Led the development of content for in-store display units, live broadcast, radio, webcast, and social media channels. Developed B2B/ B2C marketing strategies. Managed professional athlete relationships and high-level partnerships.

Assisted with live broadcast productions for Galaxy 51 (CHOP's closed circuit TV station). Facilitate A-list celebrity appearances such as Taylor Swift, Adam Levine, Kelly Clarkson, and Julianna Hough for meet and greets with hospital patients.

Strategically arrange inventory based on consumer shopping behavior. Car sales. Inventory control. Customer services. Dealership appearance.