At k2 creative, my mission is to infuse a breath of fresh air into art direction and design within the bustling retail sector. I’m dedicated to creating standout brand identities and spearheading social and advertising campaigns that resonate with shoppers at CVS, Walgreens, Walmart, Target, and Amazon. I take the helm in devising striking seasonal campaigns for Supercuts, seamlessly integrating digital advertising and email marketing with lively in-store presentations. It’s all about creating… Show more At k2 creative, my mission is to infuse a breath of fresh air into art direction and design within the bustling retail sector. I’m dedicated to creating standout brand identities and spearheading social and advertising campaigns that resonate with shoppers at CVS, Walgreens, Walmart, Target, and Amazon. I take the helm in devising striking seasonal campaigns for Supercuts, seamlessly integrating digital advertising and email marketing with lively in-store presentations. It’s all about creating that buzz and making sure health, beauty, wellness, and outdoor fun look as awesome as they feel. Show less

During my tenure at Regis Activation Inc. (Regis Corporation in-house agency), I led the charge in shaping creative experiences across various platforms. From digital initiatives with MLB.com to partnerships with Major League Baseball stadiums, I ensured Supercuts' brand essence was seamlessly integrated. My role involved navigating through diverse marketing strategies, from B2B design solutions to captivating event concepts. Whether crafting digital experiences or designing print materials, my… Show more During my tenure at Regis Activation Inc. (Regis Corporation in-house agency), I led the charge in shaping creative experiences across various platforms. From digital initiatives with MLB.com to partnerships with Major League Baseball stadiums, I ensured Supercuts' brand essence was seamlessly integrated. My role involved navigating through diverse marketing strategies, from B2B design solutions to captivating event concepts. Whether crafting digital experiences or designing print materials, my commitment to innovation resonated in every project. Show less

During my tenure, I’ve been deeply involved in shaping creative experiences. From designing and press-checking various projects, including logos, illustrations, mailers, ads, and sales collateral, to collaborating with a broad range of clients—banks, libraries, Macy’s, and Target.