• Achieved a remarkable 10% increase in the conversion rate for the best-selling product by implementing targeted improvements within a concise two-month period• Coordinating with team members to ensure optimal copywriting, graphic design, and product images that align with the brand's overall messaging and aesthetic• Applying strong product research skills to analyze performance data, adjust strategies, and ensure consistent growth in product sales across various platforms• Opening and managing cases with external specialists to troubleshoot various issues, showcasing a proactive approach to problem resolution

• Creatively developed marketing materials and email marketing campaigns, contributing to a significant increase in customer engagement and retention• Effectively leveraged social media platforms (Facebook, Instagram, WeChat) to promote the company and increased brand awareness• Managed Facebook and Instagram Ads to attract potential customers and drive inquiries, resulting in 3x increase in conversion rate, and significant reductions in PPC• Demonstrated proficiency in website management through WordPress and produced high-quality content as directed to introduce new programs

• Developed strategies to increase sales on various e-commerce platforms, including Amazon and Shopify, derived key business insights and improving operations• Implemented strategies that led to more than 20% increase in overall product sales across Amazon and Shopify platforms, surpassed the previous year's seasonal performance• Skillfully created and maintained product listings with strong attention to detail, ensured each listing had a detailed product description, high-quality images, and was optimized for search engines• Utilized data analytics tools to track and measure the success of marketing campaigns

• Drove company's presence and performance on various online marketplace platforms (Amazon, Walmart), monitored inventory and maintained up-to-date product listings• Conducted market research and monitored competitor products, resulting in a remarkable increase of over 30% in marketplace sales and gross profit compared to the previous season• Tracked, analyzed and reported key insights on industry trends and marketing strategies to the Ecommerce team, contributing to the achievement of business objectives