Formerly ChenMed Dallas (Acquired by Humana/CenterWell)

Dallas Market Leader. Responsible for all clinical and financial outcomes across ChenMed / Dedicated Senior Medical Center Dallas. P&L ownership. 50% responsibility for metrics and 50% for relationships (internal and external). Model empathy for underserved senior population in SE and S Dallas. Keep seniors within the primary care continuum and out of unnecessary tertiary care.

Provided strategic direction and P&L leadership for 24+ outpatient centers. Annual budget of 55M+ net revenue. Scope included growth, increasing quality, increasing revenue and decreasing costs. Directly managed Clinical Directors of Operations, Client Accounts Executive, employed providers, and indirectly 2 marketers and center level managers. Span of control 200+ employees.

Formerly Johnson & Johnson Advanced Wound Care

Business Outcomes:•Effectively negotiated favorable OTC contract pricing, maximizing volume in a cost efficient manner for OTCs (performance based contracts) in 17 Managed Care organizations, PBMs and large Employers.•Maintained existing formulary access for OTCs with insured lives and drove incremental volume where possible with targeted coupon programs. Increased redemption rate from 4% to 17%.•Targeted key influencers (plan and employer) to sell in OTC programs.•Identified… Show more Business Outcomes:•Effectively negotiated favorable OTC contract pricing, maximizing volume in a cost efficient manner for OTCs (performance based contracts) in 17 Managed Care organizations, PBMs and large Employers.•Maintained existing formulary access for OTCs with insured lives and drove incremental volume where possible with targeted coupon programs. Increased redemption rate from 4% to 17%.•Targeted key influencers (plan and employer) to sell in OTC programs.•Identified and implemented business development programs including employee education at 10 key customers.Customer Development:•Used financial analysis to understand the customer’s challenges and, through analysis, identified opportunities to utilize OTC products to positively affect customer's financial status.•Called on decision makers at all customer levels, including Chief Operating Officers, Vice Presidents, Medical Directors, Directors of Pharmacy, and Clinical Directors, to sell contracts/business plans, value-added programs, and concepts that improve business results.•Effectively used knowledge of customer and industry expertise to successfully sell programs and initiatives - involving multi-functional resources as needed to accomplish objectives.•Explored and develop key OTC emerging marketplace healthcare influencers. Show less

•Utilized Long Term Care expertise to increase volume (6%) and share (8%) in 57 key accounts in the Southeast US with $15.7MM annual Actonel sales volume.•Utilized knowledge of customer goals, strategies and issues to deliver P&G business objectives.•Drove programming/tools/in-service opportunities from headquarters through Regions to local Pharmacies.•Positioned Actonel (risedronate) for recommendation by Consultant Pharmacists with MDs and LTC Facilities.•Developed… Show more •Utilized Long Term Care expertise to increase volume (6%) and share (8%) in 57 key accounts in the Southeast US with $15.7MM annual Actonel sales volume.•Utilized knowledge of customer goals, strategies and issues to deliver P&G business objectives.•Drove programming/tools/in-service opportunities from headquarters through Regions to local Pharmacies.•Positioned Actonel (risedronate) for recommendation by Consultant Pharmacists with MDs and LTC Facilities.•Developed customer action plans that deliver the P&G action plan goals and objectives.•Used financial analysis to understand customer’s challenges and identify opportunities to utilize P&G products to positively affect the customer’s financial status. Show less

•Drove sales and increased market share of Actonel (risedronate), Asacol (mesalamine), and Enablex (darifenacin) in all teaching institutions in Dallas / Fort Worth and Oklahoma City.•Used in-depth product knowledge, clinical studies, and proof sources to influence and educate KOL’s, Residents and Fellows to ensure P&G brand preference.•Demonstrated competitive product knowledge and clinical studies to establish credibility and access with customers.•Customized messages to meet… Show more •Drove sales and increased market share of Actonel (risedronate), Asacol (mesalamine), and Enablex (darifenacin) in all teaching institutions in Dallas / Fort Worth and Oklahoma City.•Used in-depth product knowledge, clinical studies, and proof sources to influence and educate KOL’s, Residents and Fellows to ensure P&G brand preference.•Demonstrated competitive product knowledge and clinical studies to establish credibility and access with customers.•Customized messages to meet customer needs, manage objections and close effectively in a variety of situations.•Analyzed reports to identify trends and develop and implement Strategic Account Plans. Incorporated knowledge of reimbursement guidelines to achieve business goals.•Collaborated with customers and local colleagues to achieve market goals. Show less

•Drove sales and growth of hospital intensive care pharmaceutical, Precedex (Dexmedetomidine HCL). Territory included Baylor Healthcare System in Dallas, Fort Worth, West Texas, and Oklahoma City.•Influenced key decision-makers through need-based/Socratic selling techniques, in-service presentations, and facilitation of CE programs.•Developed cross-functional business relationships including Pharmacy, Medicine and Nursing.•Crafted quarterly business plan to leverage available… Show more •Drove sales and growth of hospital intensive care pharmaceutical, Precedex (Dexmedetomidine HCL). Territory included Baylor Healthcare System in Dallas, Fort Worth, West Texas, and Oklahoma City.•Influenced key decision-makers through need-based/Socratic selling techniques, in-service presentations, and facilitation of CE programs.•Developed cross-functional business relationships including Pharmacy, Medicine and Nursing.•Crafted quarterly business plan to leverage available sales resources and achieve territory sales goals.•Teamed with Marketing and Advertising Agency to help design future sales tools.•Monitored competitive environment and managed territory expenses.•Teamed with other Abbott divisions to effectively reach champion clinicians-Anesthesiologists/ Pulmonologists/Intensivists/Surgeons.•Abbott All-Star 2003 Show less

•Drove sales and growth of Abbott’s Medical Disposable Critical Care product line including pulmonary artery catheters and accompanying computer devices, pressure transducers, and cath-lab equipment.•Developed cross-functional business relationships including Materials Management, Medicine and Nursing.•Achieved territory sales quota and managed territory expenses.

•Supervised a 15-bed intensive care unit and 9-bed interventional cardiology care unit. •Performed annual performance appraisals for 17 staff members.•Coordinated annual skills testing and developed audit tools for quality assurance to ensure continued competence of staff. •Managed unit activities including bed control and staff scheduling.•Assisted unit manager in assuring unit compliance with Joint Commission Standards.•Served on Clinical Practice and Quality Assurance… Show more •Supervised a 15-bed intensive care unit and 9-bed interventional cardiology care unit. •Performed annual performance appraisals for 17 staff members.•Coordinated annual skills testing and developed audit tools for quality assurance to ensure continued competence of staff. •Managed unit activities including bed control and staff scheduling.•Assisted unit manager in assuring unit compliance with Joint Commission Standards.•Served on Clinical Practice and Quality Assurance Committees, participated in unit and house wide meetings covering information and policy influencing nursing practice. Show less

•Educated patients/family involving recovery of present illness and prevention of future illness. •Assessed patients upon admission for any necessary consults including nutrition, social work, home health and/or chaplain services.•Completed a comprehensive critical care internship, including classroom/clinical interaction