Founder & Ceo
CurrentWilde is the story of AN IMPOSSIBLE SNACK MADE POSSIBLE THROUGH RELENTLESS HUSTLE AND NEVER-GIVE-UP ATTITUDE. We ditched the potato and transformed 100% all-natural chicken into delicious thin & crispy chips. So good, we deserve to be a little cocky.We make impossibly delicious “Complete Protein” chips with all the texture of your favorite potato chip and no trade offs. Starting with fresh lean cuts of protein from local farms drives our taste and crispy texturesWe want you to feel good about high protein, low sugar snacking with zero trade off because lifes too short not to enjoy the snacks you loveBased in Nashville, Tennessee, Wilde was founded in 2014 by CPG veteran Jason Wright, on a mission is to create “junk food for healthy people.” by disrupting the declining salty snack category, though the introduction in 2019 of its flagship product, Wilde Chicken Chips, the first-to-market meat-based protein chips.In 2020, Wilde opened a new $10 million manufacturing facility, to meet the growing consumer demand for its ever popular product lines, and today Wilde Chips are carried nationally at retailers, including Costco, Target, Whole Foods, Sprouts, Walmart, and Safeway.OUR PROMISEWe promise to make delicious better-for-you snacks starting with protein from REAL food sources. We believe protein should come from real wholesome food, not some powdery concentrate. We promise to use natural meats raised in humane and environmentally safe environments. We believe what you put into your body determines how you feel.