Business development and marketing manager for Google Hardware - Pixel, Nest, Fitbit and beyond. Redefining a smarter future with hardware, software and AI technology integration, we devoted to build platforms to demonstrate the best out of digital services and to ignite the imagination of a better living.

The brain behind the scenes to drive digital thought leadership forward, at scale. We resolve tough business challenges, covering 10+ verticals in TW, connecting the wisdom from industry and data-driven insights to drive brand building and business growth.

We create change and enable the “yes” on business.As a consultant, we resolve tough business challenges on daily basis, connect the wisdom from industry and deliver data driven strategy to drive brand building and business growth. The brain behind thought leadership to move digital transformation forward, at scale.

A 20% project in Google Nest product marketing, together with the team to deliver a strong sales performance in TW. Formed a working model to closely engage with the partner and helped to drive marketing investment efficiency towards more tangible results.

Oversee hair care brands - LUX, CLEAR, Mod's, TRESemme; lead a team with two subordinates. Responsible for business target and strategic development; Initiate brand operating plan, communication strategies, managed product portfolio with the regional/ global team to define new product roadmap and drove the cross-function team to deliver projects on-time and in-full, and architected traditional and digital media strategy to drive communication excellence. - Delivered hair care brands annual strategic plan with solid understandings of issues/ barriers and identifying market white space to win as total hair care portfolio. Dove & CLEAR, Jun 2017. - Drove all brands to achieve annual P&L top-line and bottom-line financial target, FY 2017. - Launched CLEAR new product line contributing business profit and market share incremental growth, March 2018 - Delivered CLEAR brand core line relaunch with media excellence and effective marketing strategy, Jun 2018 - Talent development, managed to drive one extra full time headcount bringing healthier org structure, Jun 2018Assistant Product Manager - Dove, 2016We inspire and advocate the real beauty, making people to be more positive and confident about themselves, providing the gateway to access the social conformity free world.Manage Dove - hair category. Lead brand strategic planning, brand P&L management, new product launch, and IMC communication. - Turned around Dove market share, from 5 years straight decline to positive growth; 2016. - Unilever E-commerce champion of marketing team; 2016.

Simple happiness is everywhere and all of us deserve to have a moment of flavors and crispy.Responsible for Lay's brand management. Contribute brand strategic planning, NPD, and P&L management. Lead project team across every phase of the product from opportunity identification, idea generation, pipeline planning, portfolio management, GTM strategy, launch campaign planning, to creative content development, media strategy, campaign execution, and post-launch analysis. - Received PepsiCo "Core Business Growth" award; Lay's, 2015 - Delivered both solid sales growth with record high market share; Lay's, 2015 - Drove digital communication excellence on Lay's new product launch campaign; Lay's New Hero Campaign, 2015 - Delivered business sales target by successful new product development and launch; Lay's Stax, 2014

Market research consultancy, convey insightful and applicable business solutions to carry the success in pharmaceutical industry.